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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 evaluation marketing


Sales and Marketing
Sales (the function that directly generates revenue through the sale of products or services) and marketing (the function that addresses customer needs and

evaluation marketing  and Marketing Sales (the function that directly generates revenue through the sale of products or services) and marketing (the function that addresses customer needs and wants through communication) are two indispensible pillars of today’s businesses. Due to the affinity between sales and marketing, the two are commonly considered to be in the same category of business area. A few trends in this business area:

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Sales Force Automation (SFA) Software Evaluation Report


Sales Force Automation (SFA) systems help sales and marketing teams with functions related to taking orders, generating proposals or quotes, managing territories, managing partners, and maintaining contact data. Systems often include various levels of analytic and reporting capabilities.

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Demand Management Software Evaluation Report


If your business primarily needs forecasting, marketing, merchandising, simulating, and planning support, you will find vendors in the demand management Software Evaluation Report offer solutions focused on these issues.

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Discrete Manufacturing (ERP) Software Evaluation Report


If your business primarily needs forecasting, marketing, merchandising, simulating, and planning support, you will find vendors in the demand management Software Evaluation Report offer solutions focused on these issues.

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e-Business Service Provider Evaluation & Selection


This is a transcript of an audio conference on E-Business Service Provider Evaluation and Selection presented by TechnologyEvaluation.Com. The presentation used the TEC patented selection engine WebTESS to conduct a live real time evaluation and selection. It then reviewed the critical differentiating service provider criteria, as well as detailed comparisons of competing vendors within the various types of DBSPs.

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Five Keys to Marketing Analytics Excellence


Marketing is all about finding the most profitable growth opportunities in your data, knowing where to place your bets, taking the best marketing action, and ultimately maximizing the cross-business influence of every dollar you spend. You can accomplish these things through a customer intelligence platform that aligns the customer journey with your marketing systems and processes.

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Marketing Automation: Coming of Age Slowly


Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve the quality of its operation. Nevertheless with marketing automation there are huge untapped opportunities for business improvement, given marketing has a unique vantage point in any enterprise to understand the customer needs, buying behavior, and value perception.

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Radio Frequency Identification (RFID) Software Evaluation Report


The Radio Frequency Identification (RFID) Software Evaluation Report covers criteria for tags and storage devices, readers, wireless hubs and servers, and the middleware necessary for evaluating an RFID system deployment. RFID systems are used in different situations that require the tracking of unique items. RFID tags, in the context of enterprise resource planning and supply chain management, make items visible from manufacturing through distribution. RFID tags may be used to carry basic information such as an address, to more complex information used at different stages of an assembly line.

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“B” Before “e” When Marketing to “C”


ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation.

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Search Engine Marketing - Best Practices


The Internet has an important role to play in marketing campaigns. Learn the three basic steps to build a successful web strategy that will leverage and optimize the power of the World Wide Web.

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PLM for the Fashion Industry Software Evaluation Report


Product Lifecycle Management (PLM) for Fashion is an evaluation model containing tailored PLM criteria and extra functionalities that serve the specificities of this industry in order to help fashion goods (including apparel, footwear, accessory and home fashion) manufacturers and retailers to achieve more efficient product development, lower cost, and better collaboration and control throughout the whole supply chain.

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