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Three Cs of Successful Positioning: The Competition
Learn how to avoid the most deadly sin of all marketing—using the same position or a similar one as your competitor, and not knowing it.

example of description paragraph  is a real world example of how the following mid-market and enterprise accounting and enterprise resource planning (ERP) software companies are positioned. Benefit Lawson MBS Best SAP Oracle SSA Understand the needs of small and medium businesses X Understand the business fundamentals X Flexible, adaptable X X X Affordable X X Value X X Rapid implementation and ROI X Figure 1 In a future, I will look at these vendors in more detail, and explain why I reached the assessments above. Perception Maps Let You Read More...
Learning Management Suite (LMS)
These are tools for managing, creating, scheduling training or learning in your organization. The terminology varies from vendor to vendor. Learning management systems (LMS) typically help to ma...
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Documents related to » example of description paragraph


The 2008 Handbook of Application Delivery: A Guide to Decision Making
IT organizations can no longer manage networks in isolation from the applications they support, requiring a shift from focusing on devices to a focus on

example of description paragraph  simple hub-and-spoke design. An example of this is a bank's ATM network where the traffic flows from an ATM to a data center and back again. This type of network is sometimes referred to as a one-to many network. A number of factors, however, cause the traffic flow in a network to follow more of a mesh pattern. One factor is the wide spread deployment of Voice over IP (VoIP)2. VoIP is an example of an application where traffic can flow between any two sites in the network. This type of network is often re Read More...
Conviction is the Intangible in a Successful Positioning Process
You need conviction to skillfully handle the inevitable criticism during the positioning process. Otherwise, you're likely to try something different every time

example of description paragraph  the positioning process. For example, during your first brainstorming session, you need to begin at the right starting point, or it will take forever to cross the finish line (agree on a positioning statement). Those involved are free to suggest any positioning statement they want. You'll hit the bull's-eye (the statement that works best) sooner if brainstorming ideas address your target buyer's most pressing problem. Reject those ideas that do not. But we're jumping ahead in the process. Before you Read More...
Demystifying the EPC Global Network: An explanation of ONS, EPC-IS, and EPC-DS
As goods traverse the supply chain, various parties need to exchange information about these goods. This requires interoperability across the global network

example of description paragraph  Figure 1 illustrates an example of a supply chain, with the various read points shown in the circles at some of the points where you might want to track the object. Figure 1 Examples of RFID Read Points as a Tagged Object Flows Through a Supply Chain ( click here for larger verison ) It seems simple enough, until you start digging in and asking questions like: Exactly what information do tagged objects provide at each of these read points? How do I find information beyond what is in the tag of the Read More...
Institute of Management Accountants
The Institute of Management Accountants (IMA) is a worldwide association of accountants and financial professionals. The IMA provides certification, training

example of description paragraph  of Management Accountants The Institute of Management Accountants (IMA) is a worldwide association of accountants and financial professionals. The IMA provides certification, training, and research. Read More...
The Value of Measuring End-User Experience from a Global Point of Presence
As businesses expand to different geographies and markets, they develop new types of online tools and services to ensure growth. As end users interacts with

example of description paragraph  Value of Measuring End-User Experience from a Global Point of Presence As businesses expand to different geographies and markets, they develop new types of online tools and services to ensure growth. As end users interacts with these tools, it becomes critical to gain insight into the end-user experience. This white paper discusses the need to measure end-user experience from a global perspective and also how Site24x7 can help organizations achieve optimal level of quality end-user experience. BEGINLYXL Read More...
AKG of America
AKG of America needed an open system based on industry standards, and one that was packaged, not custom developed. AKG also needed a system with enough

example of description paragraph  of America AKG of America needed an open system based on industry standards, and one that was packaged, not custom developed. AKG also needed a system with enough flexibility to sustain growth. Find out why AKG chose Infor Visual. Read More...
CRM Selections: When An Ounce Of Prevention Is Worth A Pound Of Cure Part One: The CRM Selection Challenge
Two of the greatest challenges IT decision makers face when selecting a CRM package is first, having a comprehensive understanding of their functional and

example of description paragraph  Selections: When An Ounce Of Prevention Is Worth A Pound Of Cure Part One: The CRM Selection Challenge Introduction Over the past two years it seems not a week has gone by without an editorial about a failed Customer Relationship Management (CRM) project. Many articles relate CRM failure to the absence and/or weakness of business objectives driving the CRM initiative. Although this is true, many projects fail due to a poor vendor selection procedure. Starting At The Beginning Of course software tools Read More...
Analysis of Lawson Delivering New Retail Analytic Capabilities
On January 17, Lawson Software announced new comparative sales analyzer capabilities within its advanced suite of retail analytic applications. Comparative

example of description paragraph  metrics analyzer is another example of how Lawson continues to deliver technology solutions that meet the specific needs of retailers, said Robert Toatley, general manager, Retail Business Unit, Lawson Software. Leveraging better, faster information for decision-making throughout the enterprise provides retailers with a competitive advantage. e-Commerce is prompting unprecedented changes in business models and strategies. Lawson is responding with analytic capabilities that enable retailers to measure Read More...
Bank of America
Bank of America is a multinational banking and financial services company. It has a retail banking footprint that covers approximately 80 percent of the U.S.

example of description paragraph  of America Bank of America is a multinational banking and financial services company. It has a retail banking footprint that covers approximately 80 percent of the U.S. population and serves approximately 57 million consumer and small business relationships at 5,600 banking centers and 16,200 automated teller machines (ATMs). Read More...
In Defense of Data Centers: The Positive Role IT Can Play in the Greening of Business
Corporate concern for the environment is no longer just an issue of compliancy. Businesses are becoming increasingly concerned about how much energy is required

example of description paragraph  Defense of Data Centers: The Positive Role IT Can Play in the Greening of Business Corporate concern for the environment is no longer just an issue of compliancy. Businesses are becoming increasingly concerned about how much energy is required by their IT operations, especially by their data centers. Greening IT starts in the data center: find out how data center consolidation—and other solutions—can help you reduce energy consumption, and even increase productivity and efficiency. Read More...
Analysis of TeleCommunication Systems, Inc. Release of Menu Driven Wireless Web Capability For SMS
The advent of menu driven wireless web capabilities for SMS (Short Message Service) will allow carriers to offer their subscribers fully personalized web based

example of description paragraph  to existing data. For example, Jim lives in Costa Mesa and wants to receive a weather report for the Orange County area, given that weather reports change fairly quickly, Jim can select to receive either one update per day, one per hour, and so on. From a carrier perspective, the TCS release is highly customizable, allowing a carrier to define a base set of menus from which a user can select. SMS enabled applications can use the base set of menus to define basic tasks such as dialing emergency response Read More...
Customer Experience Management: The Value of Moments of Truth
Customers perceive value based on the experiences they receive—and many big-name companies have tuned into this because they’ve made a connection with customers

example of description paragraph  Experience Management: The Value of Moments of Truth Customers perceive value based on the experiences they receive—and many big-name companies have tuned into this because they’ve made a connection with customers that transcends the basic functional value they offer. In this first part of a two-part series, learn how traditional customer relationship management (CRM) has often failed in this respect, and how managing customer experiences can drive your revenues. Read More...
In Search of Clarity: Unraveling the Complexities of Executive Decision Making
Decision making is at the core of all business activity, as executives set strategy and manage operations by weighing a vast array of factors to arrive at the

example of description paragraph  organisational behaviour, cited the example of a US firm’s Chinese subsidiary in which managers formally comply with an appraisal-based annual bonus system but construct the appraisal profiles retrospectively to fit decisions about bonuses made on different criteria. At a more strategic levels, differing cultural biases can impede important strategic discussions. Mr Becker, for example, notes that ABB’s policy of reviewing, and sometimes correcting, key decisions in the light of changing Read More...

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