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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 example of marketing erp


Marketing Automation: Coming of Age Slowly
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve

example of marketing erp  relationship tenure, since, for example focus groups, marketing campaigns, sales collaterals, and even aftermarket activities (such as warranty registration and service calls) present opportunities for companies to ascertain and control how their products are perceived in the market. With information being disseminated and gathered from many diverse sources, a unified marketing platform could be an instrumental to improve enterprises' demand and revenue management strategies. Challenges Yet, these applica

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » example of marketing erp

ERP Getting a New Breath of Fresh Air in Europe


According to silicon.com, a leading European IT TV News Service, European companies are realizing the importance of customer oriented ERP applications and are set to dramatically increase their investment in related projects over the next two years.

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Witty and viral marketing of enterprise applications?


Reading in-flight magazines and running through airports today, we can see advertising for enterprise resource planning (ERP) systems, but it is always a serious stuff (albeit well done and to the point), such as "Best run businesses run on SAP" (or so). Nowadays, however, if we go to the virtual online, social-networking world (with viral marketing and advertising at its core), we can even find

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PLM Coming of Age: ERP Vendors Take Notice


With a PLM solution in place, a company has the ability to automate, monitor, and track product development and revision processes with their customers, suppliers, and employees amid the increasing pressures of mass customization, globalization, regulatory compliance, outsourcing, and product accountability, which are just some market driving forces.

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SAP’s SME Product Marketing Team Tells All (or Most of it, at least)


The recently held SAPPHIRE NOW 2011 event in Orlando, Florida had many newsworthy items with regards to SAP’s solutions for small and medium enterprises (SMEs). For one, the much publicized and anticipated multi-tenanted software as a service (SaaS) SAP Business ByDesign product has reached a milestone of 500 customers and availability in a dozen countries or so (after

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Sage 300 ERP 6.0 Certification Report (ERP for Distribution)


Sage 300 ERP (formerly Sage ERP Accpac) 6.0 is TEC Certified for online evaluation of enterprise resource planning (ERP) solutions for distribution in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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CDC Ross ERP for Process Manufacturing ERP Certification Report


CDC Ross ERP is TEC Certified for online evaluation of process manufacturing enterprise resource planning (ERP) solutions in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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SYSPRO ERP (version 6.1 SP1) for ERP for Manufacturing (SMB) Certification Report


SYSPRO ERP (version 6.1 SP1) is TEC Certified for online evaluation of enterprise resource planning (ERP) for manufacturing (SMB) solutions in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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NetSuite ERP TEC Certified in Discrete Manufacturing ERP


TEC is pleased to announce that NetSuite ERP is now TEC Certified for discrete manufacturing enterprise resource planning (ERP) under TEC’s ERP Evaluation Center. To obtain TEC certification, NetSuite completed TEC’s detailed research questionnaire and went through a formal, live demonstration of NetSuite ERP with TEC analysts. NetSuite was founded in 1998 by Larry Ellison and Evan Goldberg and

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Justification of ERP Investments Part Two: The Intangible Effects of ERP


The intangible or non-financial benefits of an integrated enterprise resource planning (ERP) system can be viewed from several perspectives. For illustrative purposes, the discussion will focus on the benefits for accounting, product and process design, production, sales, and management information system MIS functions. From the overall company standpoint, ERP provides a framework for working effectively together and providing a consistent plan for action. Reprinted from Maximizing Your ERP System by Dr. Scott Hamilton.

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IFS Applications (v. 7.5) for Discrete Manufacturing ERP Certification Report


IFS Applications (v. 7.5) is TEC Certified for online evaluation of discrete manufacturing enterprise resource planning (ERP) solutions in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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