Home
 > search for

Featured Documents related to » example of marketing research proposals



ad
Get Free POS Software Comparisons

Find the best POS software solution for your business!

Use the software selection tool employed by IT professionals in thousands of selection projects per year. FREE software comparisons based on your organization's unique needs—quickly and easily!
Register to access your free comparison reports and more!

Country:

 Security code
Already have a TEC account? Sign in here.

Documents related to » example of marketing research proposals


Usability
Poor usability leads to irritation and fatigue and it has an adverse impact on the usage experience. In an on-line shopping web site, it can lead to loss of revenues. Poor usability in business applications leads to increased help desk costs. On the other hand, better usability makes our usage experience more fun and can increase productivity. A highly usable on-line shopping web site tempts repeat visits, builds customer loyalty, and increases its revenue-earning potential.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: use, as the Expedia example illustrates. Steps to Improving Usability Let us see what steps could be taken to improve usability in the course of a software development or implementation project. One, software engineers could build repositories of usability best practices from previous projects and earlier product versions. As we have seen from our various examples, basic elements like wizards, rightly-placed hyperlinks, shopping carts, and navigation schemes can lead to significant improvements in
2/15/2004

IBI + IBM = EAI
The latest entrant in the race to support IBM's MQSeries Integrator Version 2 is Information Builders (IBI) with its Middleware Technology Group's 'Enterprise Connector for MQSeries Integrator'. The product provides SQL access to over 80 different data sources, and should prove a good fit with MQSI. In addition, IBI has announced support for IBM’s WebSphere Application Server.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: IBI + IBM = EAI IBI + IBM = EAI M. Reed - December 14, 2000 Read Comments M. Reed - December 14, 2000 Event Summary Information Builders (IBI) , has announced support for IBM s (NYSE: IBM) MQSeries Integrator Version 2 via IBI s Enterprise Connector for MQSeries Integrator product. The combination of the two products provides application support on over 35 different platforms and over 120 relational, non-relational, transaction, and application sources. Information Builders has worked with IBM to
12/14/2000

Analyse This
Enterprise applications have long been providing the means for businesses to collect required data and deliver it to the right people. Now that sales and marketing professionals are empowered with the right tools to better serve their customers and gather insights on all customers' interactions, the question to ask is what's next? We see the answer in a tight integration between Enterprise applications and Analytics.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: Analyse This Analyse This Kevin Ramesan - July 23, 2003 Read Comments Product Definition and Market Impact With company s data warehouses now filled with terabytes of historic data it is crucial to adopt tools that would allow marketers to better understand their customers and build adapted strategies for a true one to one relationship management. The increasing demand to allow end users to access, analyze, and deliver information in an organization has amplified the need for the business intelligence
7/23/2003

OS SmackDown!
In the latest escalation in the battle between Windows and Linux, directions on how to replace each with the other have been published on the Web by their respective champions.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: OS SmackDown! OS SmackDown! R. Krause - January 12, 2000 Read Comments Event Summary Recently, Microsoft published instructions on how to remove Linux OS and install Windows 2000/NT4 on the newly-freed-up disk drive. Not to be outdone, Linux-philes have countered by publishing instructions on how to remove a Windows OS and replace it with Linux. To close the circle, Paul Ferris, Editor at Linux Today, highlighted the silliness by publishing his own mostly-joking piece on how to uninstall both Windows and
1/12/2000

Sun Buys Cobalt
Sun has finally decided to move into the server appliance arena, by purchasing Cobalt Networks, a leader in that marketplace.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: Sun Buys Cobalt Sun Buys Cobalt R. Krause - September 29, 2000 Read Comments R. Krause - September 29, 2000 Event Summary September 19, 2000 - Sun Microsystems, Inc. has said it will acquire Cobalt Networks in a stock-swap deal valued at roughly $2 Billion. Sun is a leading manufacturer of Unix-based computers, while Cobalt is a leading manufacturer of computers known as server appliances . Server appliances are specialized variations of the servers commonly used as enterprise computing systems in a
9/29/2000

Calgoo In-Calendar Marketing
The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to e-mail marketing.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: Calgoo In-Calendar Marketing Calgoo In-Calendar Marketing Source: Calgoo Document Type: White Paper Description: The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to
10/30/2008 2:24:00 PM

I Want My Private Cloud
Do you want your private cloud? Read about benefits and drawbacks for organizations considering the adoption of a private cloud computing strategy. Although many organizations are considering reaping the benefits of a cloud computing platform, they have concerns with the handling of sensitive information on a public cloud platform. An alternate option is available, and it means having our own private cloud. This article discusses aspects of private cloud computing and its advantages and drawbacks for organizations considering the adoption of a private cloud strategy.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: I Want My Private Cloud I Want My Private Cloud Jorge García - January 20, 2011 Read Comments Although many organizations are considering reaping the benefits of a cloud computing platform, they have concerns with the handling of sensitive information on a public cloud platform. An alternate option is available, and it means having our own private cloud.   Introduction A few months ago, I had the opportunity to write an article on cloud computing titled A Tour of the Clouds , where I provided general
1/21/2011 9:42:00 AM

Ads are us , boasts CMGI
In the month of September Internet giant CMGI made three separate acquisitions of companies involved in advertising and profiling, giving it coverage in almost all sectors of the Internet advertising market.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: Ads are us , boasts CMGI Ads are us , boasts CMGI D. Geller - October 1, 1999 Read Comments Event Summary On September 30, 1999 CMGI announced its purchase of Flycast Communications (Nasdaq: FCST) for $559 million. The agreement followed on the heels of CMGI s purchase of AdForce (Nasdaq: ADFC) for $500M on September 20 and the purchase of AdKnowledge for $193 million by CMGI s majority owned subsidiary Engage (Nasdaq: ENGA). Prior to this outlay of $1.252 billion over 10 days, Engage had paid $30
10/1/1999

How 3Com, Became 1Com
3Com is getting out of it’s no-growth modem and high-end networking businesses. It’s already spun off the high-growth Palm unit. What will be left?

EXAMPLE OF MARKETING RESEARCH PROPOSALS: How 3Com, Became 1Com How 3Com, Became 1Com C. McNulty - April 7, 2000 Read Comments Event Summary [20 March 2000 - CNet] Struggling network equipment maker 3Com (NASDAQ:COMS) today announced a broad restructuring plan to resuscitate a networking business that s been plagued by more than a year of stagnant revenue growth. 3Com said it will exit the slow-growing portions of its networking business and focus on emerging technologies, such as wireless networking, Internet telephony, and high-speed Internet
4/7/2000

SCM Software for Mills
Demand for mill products especially in the metals and packaging industry is growing fast. This presents a good opportunity for the software vendors who cater to the needs of customers in these industries.But these industries have some unique requirements which are discussed throughout this article. Supply chain management software which does planning and execution for manufacturing, transportation, distribution etc. for mills industry, needs to address these unique requirements.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: and business similarities. For example, a typical order may consist of product names, weight, material grade, width, surface treatment, length, roll or coil inner core diameter, roll or coil outer diameter etc. From this order information, the number of rolls or coils for each order is calculated. Trim losses and product attributes with a lot of variation etc. are also common and these needs are to be addressed in the same way for all these industry segments. Process Challenges Some of the process
7/17/2004

Exact Faces Challenges
Exact Software faces significant challenges ranging from competitive challenges to user education, and product definition. Nonetheless, it is still a stalwart vendor within the small and mid-markets of accounting, manufacturing and distribution software.

EXAMPLE OF MARKETING RESEARCH PROPOSALS: product s full capabilities. For example, as seen during a recent e-Synergy users event, CRM users were not fully aware of the product s collaborative forecasting capability. Exact should work to emphasize its product s features among users, such as e-Synergy s support for synchronizing the user s Outlook calendar and e-Synergy calendar, or its document integration capabilities with Microsoft Word, which allows employees to create and upload information from a customer account directly into a Word
1/17/2006


Recent Searches
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Others