Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it may be the architect of its own downfall—and Microsoft is poised to take advantage. But will you profit from the Salesforce.com-versus-Microsoft war?
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stock ticker alerts and flash news at Bloomberg.com , shop at eBay or Amazon.com , or network socially at Facebook or LinkedIn , which are all almost equally familiar metaphors to users, and which are part-and-parcel of Salesforce.com. Also, Outlook, although a familiar metaphor, is not necessarily an ideal CRM experience, as it is contact-focused (as opposed to account-, opportunity-, channel-, or service-and-support–focused). The Salesforce.com product has an excellent graphical user interface (GUI),