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Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing
Situating e-mail in a multichannel marketing plan is more complicated than it used to be. Where exactly does e-mail fit in the world of blogs, vlogs, and

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Documents related to » flow charts of trafic light


Evolving Business Application Preferences, Part 1: Best-of-breed or Suite?
Do executives prefer to purchase business applications as part of an integrated suite or as part of a best-of-breed approach? Are there differences by software

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Fear of the Unknown, the Art of War, and Competitiveness
It is not unusual to use the metaphor of war to construct theories of business competition—substituting competing vendors for the mortal enemy. But what about

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Justification of ERP Investments Part 1: Quantifiable Benefits from an ERP System
Studies that surveyed manufacturers about the impact of ERP systems on firm performance indicate that company size and industry do not affect the results

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The Best of Both Worlds: Gain Flexibility through Multiple Models of Software Delivery
Lower IT costs, faster return on investment (ROI), and better security@just a few of the promises the software-as-a-service (SaaS) business model makes. SaaS

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Justification of ERP Investments Part Three: Costs of Implementing an ERP System
Enterprise resource planning (ERP) implementation costs can be divided into one-time costs and ongoing annual costs. Both types of costs can be segmented into

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University of Maine System Selects AiM From AssetWorks
AssetWorks, a leading provider of workplace management software solutions, announced it has secured a contract with the University of Maine System to provide a

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The Pain and Gain of Integrated EDI Part One: The Pain of Integrated EDI
The real action is in merging the influx of electronically transmitted data with existing information already being processed within the ERP system, and the

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Is IoT Changing the Face of Omnichannel Retail?
Omnichannel retail has forever changed the face of retail. And now, another recent innovation, the Internet of Things, is poised to change the face of retail

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The Wheres of Electronic Procurement
An overview of one of the central issues facing a deployment of e-procurement: Who controls the software?

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The Market Impact of Two Powerhouses
This is an analysis of the equivalent moves of two superpowers to secure the lower-end of the market, also known as the small-to-medium enterprise (SME) market

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Instead of Discounting, Back Some Value Out of Your Proposal
Last minute discounting has become so prevalent that many companies have come to depend on it as their default sales strategy. Employing a go-to-market strategy

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Oracle Announces Latest Release of Enterprise Manager 12c
Oracle announced the latest release of Oracle Enterprise Manager 12c with extended support of the latest version of Oracle Database 12c. The releases of Oracle

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The ERP Warehouse Module versus Best-of-breed WMS
Every supply chain professional must consider certain factors when comparing enterprise resource planning (ERP) and best-of-breed warehouse management system

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Analysis of Lawson Delivering New Retail Analytic Capabilities
On January 17, Lawson Software announced new comparative sales analyzer capabilities within its advanced suite of retail analytic applications. Comparative

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