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How to Choose a Hosted CRM Application for SMBs
While virtually all hosted customer relationship management (CRM) applications support sales force automation, marketing campaign management, and customer

for sme crm  low cost of ownership for an on-demand solution should evaluate NetSuite. Salesforce.com, an early success story in the SME and MME space may have reached a market maturation / saturation point. In relying on AppExchange partners to provide functionality the company does not plan to develop in-house, Salesforce has created unnecessary complexity and a certain amount of instability in its go-to-market strategy. For example, in providing integration between Salesforce.com and SAP’s ERP applications throug Read More...
CRM for Financial and Insurance Markets
Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or&n...
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Documents related to » for sme crm


Great Plains: Strong Channel and Microsoft focus for Dynamic(s) Growth
Great Plains has established very strong branding and penetration within the Small-to-Medium Enterprises (SME) segment of the ERP market, with a large and loyal

for sme crm  These figures are unexpected for a company that sells through its strong affiliate channel, and MAPICS would be the perfect example of a success in this regard. Remain committed to the introduction of new product features/enhancements (e.g. multi-site and process manufacturing capabilities, a wider choice of international languages) and to enhancing Business Intelligence offerings, possibly through strategic product alliances with competitors. User Recommendations We generally recommend including Great Read More...
Welcome to the CRM Mid-Market Abyss-PeopleSoft
As the market shifts from sophisticated enterprise CRM implementations to the more competitive and overcrowded mid-market-large enterprise vendors tend to step

for sme crm  a piece of cake. For the majority of SME users more familiar with their Outlook and Notes applications, the browser interface filled with options would represent an unknown space. Users must be aware that a full Internet architecture is certainly a positive component in reducing the time to roll-out but it hardly makes a difference to the user's learning curve. Accelerated can also mean minimum customization, which prevents companies from fully integrating their existing processes into their CRM system. Read More...
MAPICS Unifies The Brand And Interacts For CRM Solutions
While the existing loyal client base and affiliate channel remains MAPICS’ trump card in these difficult times, the recent partnership initiatives bundled with

for sme crm  to be working well for a slew of smaller ERP vendors, e.g., Macola Software , Made2Manage , and ROI Systems to name but a few, and very often it is with either Interact Commerce or FrontRange Solutions (formerly Goldmine ). The MAPICS' target market and existing customers are SMEs that will not swallow a Seibel 's price tag and product complexity (see J.D. Edwards Fires Siebel, Hires YOU ). Interact, on the other hand, boasts one of the largest install bases in the SME CRM space. While ACT! is mainly a co Read More...
Yet Another ERP/CRM Partnership
Solomon Software Inc., a leading provider of mid-market financial and business management systems, and SalesLogix, a leading provider of electronic customer

for sme crm  front- and back-office package for its mid-market customers under the name Solomon Relationship Management suite - powered by SalesLogix. It also extends the reach of SalesLogix2000 among mid-size companies seeking integrated ERP solutions, further solidifying the company's presence in that market by making it available through Solomon's 500+ authorized channel partners. SalesLogix2000 is a fully integrated eCRM suite including sales, marketing, support, and e-commerce features. Solomon has been Read More...
Why CRM Is So Hard and What To Do About It: Data is key to making CRM work
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized, reusable business

for sme crm  millions on CRM systems for call center scripting, campaign management software and the like, companies can't accommodate a marketing department's simple request to link direct mailing or call center results to Web site hits for a given campaign. Thus, data integration can't happen without consistent data and comprehensive customer-related business definitions across the CRM infrastructure - e-mail, Web system, call center, direct mail, data mart, campaign management and so on. Most organizations have Read More...
Retail Market Dynamics for Software Vendors Part One: Software Requirements for Retail
Although the retail and wholesale customers have typically invested a low proportion of their total revenues in information technology, retail industry leaders

for sme crm  Market Dynamics for Software Vendors Part One: Software Requirements for Retail Introduction There are some interesting dynamics within the retail market segment. On one hand, the market is has been penetrated less by enterprise applications than most other economic sectors, in part because retailers have largely been remiss in leaving mainframes and other legacy technologies behind. Also, the sector has shown some resilience even during the recent and potentially ongoing economic malaise, in part Read More...
IFS Applications (v. 7.5) for ERP for Engineer-to-Order (ETO) Manufacturing Certification Report
IFS Applications (v. 7.5) is TEC Certified for online evaluation of enterprise resource planning (ERP) for engineer-to-order (ETO) manufacturing solutions in

for sme crm  Applications (v. 7.5) for ERP for Engineer-to-Order (ETO) Manufacturing Certification Report IFS Applications (v. 7.5) is TEC Certified for online evaluation of enterprise resource planning (ERP) for engineer-to-order (ETO) manufacturing solutions in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, Read More...
Dynacom ERP (v. 11.3) for ERP for SMB Certification Report
Dynacom Enterprise is now TEC Certified for online evaluation of enterprise resource planning (ERP) for small to medium business (SMB) solutions in the ERP

for sme crm  ERP (v. 11.3) for ERP for SMB Certification Report Dynacom Enterprise is now TEC Certified for online evaluation of enterprise resource planning (ERP) for small to medium business (SMB) solutions in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst Read More...
Navigator One for SAP Business One: ERP for SMB Competitor Analysis Report
The accounting and ERP for small and medium businesses (SMB) evaluation model targets functional requirements for a fully featured accounting solution. In

for sme crm  One for SAP Business One: ERP for SMB Competitor Analysis Report The accounting and ERP for small and medium businesses (SMB) evaluation model targets functional requirements for a fully featured accounting solution. In addition to supporting accounting requirements, it is applicable for those researching an ERP system suitable for small and medium businesses (SMB). It includes categories such as General Ledger, A/P and A/R, Payroll, Job and Project Costing, Multinational Accounting, Read More...
Microsoft Dynamics GP 10.0 for ERP for Process Manufacturing Certification Report
Microsoft Dynamics GP 10.0 is now TEC Certified for online evaluation of enterprise resource planning (ERP) for process manufacturing solutions in the ERP

for sme crm  Dynamics GP 10.0 for ERP for Process Manufacturing Certification Report Microsoft Dynamics GP 10.0 is now TEC Certified for online evaluation of enterprise resource planning (ERP) for process manufacturing solutions in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-dep Read More...
Adeon Software House CXInsight for Electronics V5.2.0 for Product Lifecycle Management Certification Report
CXInsight for Electronics (v5.2.0) from Adeon Software House is now TEC Certified for online comparison of discrete product lifecycle management (PLM) software

for sme crm  Software House CXInsight for Electronics V5.2.0 for Product Lifecycle Management Certification Report CXInsight for Electronics (v5.2.0) from Adeon Software House is now TEC Certified for online comparison of discrete product lifecycle management (PLM) software in TEC's Evaluation Centers. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, Read More...
2011 Customer Relationship Management Buyer's Guide: Innovations in CRM
Customer relationship management (CRM) has matured, and offers more choices than ever before. This buyer’s guide reviews the latest innovations in this software

for sme crm  more choices than ever before. This buyer’s guide reviews the latest innovations in this software space, focusing on cloud, mobile, and social options, and includes a section on the range of customer-centric and process-oriented add-ons and applications available. The guide also includes valuable CRM resources, case studies, and a directory of CRM vendors. Read More...

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