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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 free marketing strategy sample


Energy Innovator Implements a New Business Model with mySAP
Capstone Turbine Corporation, an energy innovator, needed to implement management, business model, and strategy changes. It also needed to improve product

free marketing strategy sample  Franchise Business Model | Free Business Model | General Business Model | Good Business Model | Human Business Model | Industry Business Model | Integrated Business Model | Internet Business Model | Leadership Business Model | Marketing Business Model | Media Business Model | Membership Business Model | Model Business Plan | New Business Model | Online Business Model | Open Business Model | Organization Business Model | Platform Business Model | Porter Business Model | Processes Business Model | Proven

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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PeopleSoft Revamps World for Its Mid-Market "Express" Conquest Part Four: Challenges and User Recommendations


PeopleSoft needs to more efficiently mine its client base by doing a better job of selling the broadened offering, by getting its affiliate channel both excited about the product portfolio and by upgrading the channel's ability to sell.

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Commerce One Conducts Its Soul-Searching Metamorphosis Part Two: Challenges and User Recommendations


Commerce One is seemingly stuck with yet another identity crisis being a novice provider of a Web services-based integration platform and being a still fledgling provider of business application suite built on top of that platform, and which has not yet successfully competed in the SRM arena.

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PeopleSoft Internationalizes Its Mid-Market Forays Part 2: Challenges & User Recommendations


Despite the challenges, PeopleSoft has raised the bar in providing solutions for smaller enterprises, and Tier 2 and Tier 3 vendors might be in for a tough battle to defend their turf, especially as they are concurrently trying to expand and modernize their products with ever diminishing resources and wary prospects. PeopleSoft is undeniably a tenacious and persistent fighter able to endure the long hauls.

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Should interBiz Mean Intelligence And Prediction Beyond ERP? - Part 2: Challenges and Market Impact


InterBiz remains one of the most widely used of the upper-mid-range ERP vendors. It has done much to rejuvenate its acquired enterprise applications arsenal. What remains is disseminating a clear message on which market the combined set of products has been targeting.

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Case Study: Advantage Sales & Marketing LLC


Advantage Sales & Marketing (ASM) didn’t become a national company until six years ago. Before then, it was a group of 26 regional brokers with the challenge of getting separate businesses to act like one company. Learn how ASM found a comprehensive and efficient learning and talent management solution that fostered collaboration among its distributed workforce and unified several areas of human resources (HR).

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Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

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Infor ION-izes its Open SOA Strategy - Part 2


Part 1 of this blog series started by analyzing a certain change of the guard and a related product strategy shift at Infor. Two late June 2010 news announcements, which were entitled “Infor Simplifies Connectivity and Data Sharing with Infor ION(tm)” and “Infor Selects Microsoft as Preferred Technology and Tools Provider for Infor Software," were then demystified in an

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Aligning Information Technology with Corporate Strategy


Aligning information technology (IT) with corporate strategy is key to maximizing the business impact of IT investments. Tree Top's structured process of reviewing proposed IT investments will allow an enterprise to understand this alignment, and prioritize investments.

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The Marketing Services Provider: A Marketer’s Most Strategic Hire


When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating the services offerings as well as the capabilities of various marketing services providers. Find out how.

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Infor Introduces Inforce Marketing at Dreamforce 2012


Today, at Dreamforce, Infor announced the launch of Inforce Marketing, a marketing automation system developed on the Salesforce Platform. Some of the new functionality includes an improved visibility over leads, costs, results, and revenues; multi-channel support for campaigns that can include e-mail, direct mail, social media, and telemarketing; lead validation and assessment; and reporting and

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