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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 function of market segmentation


Business-to-business Price Segmentation-Outlined and Explained
The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent for similar deals. The process

function of market segmentation  price segments as a function of the selected customer, product, and order attributes, such as industry, product mix, and competition. Price management vendor Zilliant aptly explains that price segmentation uses these attributes to reveal different micro-markets,' much like a prism reveals the spectrum of colors hidden within white light. The final result is a price segmentation model that more precisely groups and benchmarks each price observation against a well-defined micro-market of highly similar

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » function of market segmentation

PeopleSoft: Giving Fervent Hope To The Market And Jitters To The Competition. Part 2: The Implications


PeopleSoft has joined the elite group of vendors that can deliver a majority of the components of a complete e-business framework. If one considers all aspects of a CRM or SCM evaluation, PeopleSoft has earned the license to be evaluated along with market leaders.

function of market segmentation  the company's officials. The functionality of the PeopleSoft 8 CRM product suite has not yet matched the breadth and depth of CRM pure players (e.g., Siebel , Onyx , etc.), PeopleSoft's (as well as SAP's and Oracle's for that matter) huge potential advantage is the integration of its CRM, SCM and eBusiness products to its back-office ERP systems that handle the vital internal processes so important to customers. The new system should potentially allow manufacturers to get a 360-degree view of all their Read More

8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative


It’s no secret that winning and retaining customers is the key to growth and success. But that’s no small feat, with ever-increasing customer demands, as well as the difficulty of implementing and enforcing processes to support your interactions with prospects, customers, and partners. Eight proven customer relationship management (CRM) best practices can help you create a customer retention strategy. Learn more.

function of market segmentation  CRM Framework | CRM Function | CRM Functionality | CRM Functions | CRM Goals | CRM Implementation | CRM Industry | CRM Information | CRM Information Systems | CRM Information Technology | CRM Infrastructure | CRM Initiative | CRM Initiatives | CRM Innovation | CRM Integration | CRM Issues | CRM Knowledge | CRM Knowledge Management | CRM Learning | CRM Magazine | CRM Management | CRM Manager | CRM Managment | CRM Manufacturing | CRM Marketing | CRM Metrics | CRM Model | CRM Models | CRM Module | CRM Read More

Two Vendor Execs Discuss the Current B2B Pricing Market (and its Future)


Why are some companies still managing their prices with spreadsheets—and leaving their single most important profit lever to such inadequate if not harmful practices? TEC principal analyst P.J. Jakovljevic finds out and sits down with two vendor execs to see how B2B pricing software allows companies to detect profit anomalies and take rapid pricing actions, increasing their revenues and profits and gaining business agility.

function of market segmentation  focusing on the pricing function and relying on pricing scientists, the existing solutions have yet to create a software platform that is scalable across the organization or that can support collaboration across functions. Existing solutions came in relatively late in the game but were engineered and brought to market as heavy-duty enterprise solutions. They missed the transformation in software development and delivery that has been driven by companies like salesforce.com and SuccessFactors (now part of Read More

One Vendor's Exploit of Marrying Infrastructure with Selling and Fulfillment Applications


For many manufacturers, distributors and retailers with a mishmash of disparate back-office business applications, Sterling Commerce, a traditional integration and communication provider, has recently unveiled a package designed to automate web-based commerce all the way from order capture to fulfillment and payment, as a result of bringing together a few prudent acquisitions over the last three years.

function of market segmentation  have to plug some functional holes via acquisitions, or simply bolster the footprint via internal development and partnerships. For instance, it could further deepen its focus on the retail sector by supporting a number of the US Environmental Protection Agency (EPA) and Food and Drug Administration (FDA) regulatory compliances, such as FDA 21, CFR Part 11 (on electronic records and signatures), which would be a springboard for other vertical initiatives. Also, one can imagine the vendor encroaching into Read More

The Value of Measuring End-User Experience from a Global Point of Presence


As businesses expand to different geographies and markets, they develop new types of online tools and services to ensure growth. As end users interacts with these tools, it becomes critical to gain insight into the end-user experience. This white paper discusses the need to measure end-user experience from a global perspective and also how Site24x7 can help organizations achieve optimal level of quality end-user experience.

function of market segmentation  Value of Measuring End-User Experience from a Global Point of Presence As businesses expand to different geographies and markets, they develop new types of online tools and services to ensure growth. As end users interacts with these tools, it becomes critical to gain insight into the end-user experience. This white paper discusses the need to measure end-user experience from a global perspective and also how Site24x7 can help organizations achieve optimal level of quality end-user experience. Read More

Survey of SMB Manufacturers: Results Show ERP Contributes to Success


Sage North America today announced the results of a snapshot survey of small to medium business (SMB) manufacturers on the general health of their businesses and use of their enterprise resource planning (ERP) system. Check out Sage's infographic. In sum, SMB manufacturers have added jobs, are more optimistic than not about the economy, and believe that their ERP system has helped serve

function of market segmentation  of SMB Manufacturers: Results Show ERP Contributes to Success Sage North America today announced the results of a snapshot survey of small to medium business (SMB) manufacturers on the general health of their businesses and use of their enterprise resource planning (ERP) system. Check out Sage's infographic . In sum, SMB manufacturers have added jobs, are more optimistic than not about the economy, and believe that their ERP system has helped serve their customers’ needs while contributing to the Read More

Forecasting Total Cost of Ownership for Initial Deployments of Server Blades


For organizations deploying many servers, total cost of ownership (TCO) analyses favor blade over rack-optimized systems. Blade server systems—reducing both capital and operating expenses—exploit economies of scale when deploying servers in volume. Saving power, cooling, and space by more than 25 percent, the blade advantage is particularly relevant for servers working in conjunction with storage area networks (SANs).

function of market segmentation  Total Cost of Ownership for Initial Deployments of Server Blades For organizations deploying many servers, total cost of ownership (TCO) analyses favor blade over rack-optimized systems. Blade server systems—reducing both capital and operating expenses—exploit economies of scale when deploying servers in volume. Saving power, cooling, and space by more than 25 percent, the blade advantage is particularly relevant for servers working in conjunction with storage area networks (SANs). Read More

Information Security Firewalls Market Report Part One: Market Overview and Technology Background


The firewall market is a mature and competitive segment of the information security market. With numerous vendors and firewalls in all price ranges choose from, IT decision makers should be especially selective. This report presents a market overview and some criteria for selecting products from the long list of contenders.

function of market segmentation  Security Firewalls Market Report Part One: Market Overview and Technology Background Executive Summary The firewall market is a mature and competitive segment of the information security market. With numerous vendors and firewalls in all price ranges choose from, IT decision makers should be especially selective. This report presents a market overview and some criteria for selecting products from the long list of contenders. Market Overview and Technology Background The firewall market evolved Read More

IDC and Webroot Present: Securing Enterprise Environments against Spyware-Benefits of Best-of-breed Security


The threat of spyware has risen to epidemic levels for many information technology professionals trying to protect their users and network. In response, many security vendors are creating anti-spyware software to seek out spyware and eradicate it from the enterprise network. Webroot's Spy Sweeper Enterprise is just such a product.

function of market segmentation  and Webroot Present: Securing Enterprise Environments against Spyware-Benefits of Best-of-breed Security The threat of spyware has risen to epidemic levels for many information technology professionals trying to protect their users and network. In response, many security vendors are creating anti-spyware software to seek out spyware and eradicate it from the enterprise network. Webroot's Spy Sweeper Enterprise is just such a product. Read More

The Market Impact of Two Powerhouses


This is an analysis of the equivalent moves of two superpowers to secure the lower-end of the market, also known as the small-to-medium enterprise (SME) market segment. One is Microsoft Business Solutions (MBS), the other is UK-based the Sage Group.

function of market segmentation  in the SME market—the functional footprint, several strong individual product brands, deep and ever-improving channel relationships, large installed base (many of which are small-offices/home-offices (SOHO), referred to as a feeder channel ), and financial stability. Still, even if the ingredients and a good recipe are only a good start, it takes time and immaculate execution to produce a succulent dish'. For one, the Sage/Best Software brand has yet to have a universal ring, like those of Microsoft, Read More

Fine-tuning the Supply Chain for Market Expansion


Staying competitive in today’s dynamic business environment is challenging for any organization. As a middle-market company, market expansion might be the right move as you pursue new business opportunities. This whitepaper outlines key areas of supply chain operations, including processes and tools, that you can leverage to aid in your expansion.

function of market segmentation  tuning the Supply Chain for Market Expansion Staying competitive in today’s dynamic business environment is challenging for any organization. As a middle-market company, market expansion might be the right move as you pursue new business opportunities. This whitepaper outlines key areas of supply chain operations, including processes and tools, that you can leverage to aid in your expansion. Read More

Threshold of a New TEC Advisor


I'm happy to announce the beta launch of our new tool to help people start their research and evaluations of enterprise software systems. Think of it as the doorway to our TEC Advisor online evaluation and comparison application (accessible from our evaluation centers). In the following, I'll explain what it is and how it works. A few years ago I asked on this blog, "How do you

function of market segmentation  descriptive help explaining those functions. We realize that a lot of the people using our research and evaluation services are not experts on enterprise software . You've got a big project ahead. You need help figuring out what to do and what to look for. We tried to design the new TEC Advisor in such a way that it informs you about important things you should consider during your software selection project. Each step in our new system offers practical advice about why you need to consider the question Read More

Adapting to the New Retail Market


The current market is asking retailers some difficult questions—ones their existing processes and tools can’t answer. It takes a mix of science, retail intelligence, and merchandising art to ensure that every store in a supply chain carries the right inventory, while maintaining a high service level and market share. Learn how to better respond to the demands of consumers and rationalize your assortment at a local level.

function of market segmentation  to the New Retail Market The current market is asking retailers some difficult questions—ones their existing processes and tools can’t answer. It takes a mix of science, retail intelligence, and merchandising art to ensure that every store in a supply chain carries the right inventory, while maintaining a high service level and market share. Learn how to better respond to the demands of consumers and rationalize your assortment at a local level. Read More