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8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative
It’s no secret that winning and retaining customers is the key to growth and success. But that’s no small feat, with ever-increasing customer demands, as well

gartner crm  competitive advantage. [ The 2006 Gartner Symposium Keynote: IT Must Think Differently, Act Differently and Be Different to Drive Business Growth, by Mark Raskino, et. al., October 19, 2006.] With no software to install or upgrade and no hardware to house and manage, on-demand CRM frees IT to be more innovative, responsive, and strategic for your organization. By leveraging an agile, on-demand platform, you begin seeing the benefits of CRM immediately. Concentrate on your business initiatives. There s Read More...

Three Es of CRM
With product lifecycles accelerating and pricing pressures increasing, organizations must focus on delivering unique customer experiences to differentiate

gartner crm  focus of CRM initiatives, Gartner analyst Michael Maoz predicts that customer data integration will rise in importance, as part of the glue that connects the back office with front-office CRM investments. If organizations are to be successful in Phase II of the evolving CRM strategy, they will need to deliver on what Technology Solutions Company (TSC) has defined as the three E's of CRM: experience , execution and equity . More and more, companies are developing new business models or retooling Read More...
CRM for Financial and Insurance Markets
Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or&n...
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Documents related to » gartner crm


Sword Ciboodle-One More BPM-Centric CRM Provider
What does BPM have to do with CRM? Sword Ciboodle can tell you. The vendor delivers process-based customer interaction solutions to contact centers to improve

gartner crm  to the analyst firm Gartner . Similarly, the average payback period for a Sword Ciboodle implementation is 29 months, and Sword Ciboodle reduces the average handling time by an average of 23 percent, to within 3 months. Finally, Sword Ciboodle differs from other companies in that the flexibility and customizability of the implementations allows the company to easily integrate new channels, such as social media, into the customers’ offerings. TEC: Has your competitive landscape changed of late (and Read More...
How to Embrace CRM and Make it Succeed in Your Organization
Customer relationship management (CRM) is growing in importance as a competitive tool. However, a successful CRM solution must consider many factors, including

gartner crm  focused strategy. Scott Nelson, Gartner Group analyst, notes: CRM is not about technology. It is about the interplay of strategy, tactics, processes, skills and the technology&8230; CRM can be done without technology&8230; but it cannot scale without technology&8230; In essence, CRM is a practical philosophy that can transform a company by providing much greater visibility over all individual touch points and communication with customers, vendors, suppliers and prospects. When embracing a CRM system, Read More...
How to Choose the Right Hosted CRM Solution for You
How can you get the most out of a customer relationship management (CRM) solution while reducing operating costs and increasing overall profitability? By

gartner crm  not all. According to Gartner Inc., through 2010, on-demand CRM will provide as much as 10 to 13 percent lower five-year total cost of ownership than on-premise software for moderately complex CRM deployments. Whether your view is to the long- or short-term, there are a number of areas where an on-demand CRM solution can cut costs. These include: Front-end Expenses : Thanks to the CRM solution's on-demand model, there's simply no need to purchase hardware, software or added IT infrastructure to Read More...
CRM Buyers Guide
CRM, or Customer Relationship Management, is an essential tool in any modern business no matter its size. The primary purpose of CRM software is to manage all

gartner crm  Buyers Guide CRM, or Customer Relationship Management, is an essential tool in any modern business no matter its size. The primary purpose of CRM software is to manage all aspects of the relationship with existing and prospective customers. Get a quick start on your CRM purchase by researching the important issues and factors for your organization. This guide can help you find the right provider for your unique needs. Read More...
The Benefits of Selecting a CRM Implementation Partner
As you begin a customer relationship management (CRM) initiative, software selection is only one facet of a successful project. You may consider implementing

gartner crm  Benefits of Selecting a CRM Implementation Partner Harvest Solutions offers consulting services to help you select and implement your company's CRM system. Throughout our many years of experience in the CRM industry we have created a methodology for designing and implementing CRM systems which leads to successful outcomes for our clients. Source: Harvest Solutions Resources Related to The Benefits of Selecting a CRM Implementation Partner : Customer Relationship Management (CRM) (Wikipedia) The Read More...
The Lexicon of CRM - Part 3: From R to Z
CRM. C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part three of a three-part article to provide explanation and meaning

gartner crm  Lexicon of CRM - Part 3: From R to Z The Lexicon of CRM Part 3: From R to Z R. Garland - November 2, 2001 The Lexicon is divided into three parts, this being the second of three. This third section covers the alphabet from R to Z. For A to I, see Part One . For J to Q, see Part Two . R  RDBMS - Relational DataBase Management System . The typical, standard database, with both data models, data definitions, and data storage capabilities. Examples include Oracle's 9i database, Microsoft's SQLServer 2000, Read More...
SMB Team On-Demand CRM Comparison Guide
This guide provides a feature list comparison of 12 on-demand CRM products for small to medium businesses.

gartner crm  Team On-Demand CRM Comparison Guide This guide provides a feature list comparison of 12 on-demand CRM products for small to medium businesses. Read More...
Maximizer CRM 12: CRM Certification Report
Maximizer CRM 12 is now TEC Certified for online evaluation of customer relationship management (CRM) solutions in the CRM Evaluation Center. The certification

gartner crm  CRM 12: CRM Certification Report Maximizer CRM 12 is now TEC Certified for online evaluation of customer relationship management (CRM) solutions in the CRM Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary. Read More...
Why CRM Software is a Smart Investment in a down Economy
Find out more about why CRM is such a smart and timely investment for your small or midsized business in the white paper, crm: a business imperativ...

gartner crm  CRM Software is a Smart Investment in a down Economy Is it really possible to grow your company during an economic downturn—and still cut costs? Fortunately, the answer is yes—and there's no better way to do it than with the right customer relationship management (CRM) software. By its very nature, CRM is one of the only technologies that can both increase your company's revenues and reduce its costs . And that's a pretty good combination during tough economic times. Find out more about why CRM is s Read More...
Why CRM Is So Hard and What To Do About It: Data is key to making CRM work
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized, reusable business

gartner crm  the axle. It's why Gartner calls managing customer-related data the number one obstacle to getting a return on CRM investments. To fully exploit the power of CRM, and to realize its much-hyped promise, organizations must first recognize that customer-related data often resides in dozens, sometimes hundreds of separate databases, files and data feeds; they must then understand how to utilize all these information sources in a consistent way. Complicating this integration is the thorny fact that frequently Read More...
EBSuite CRM
The EBSuite CRM web-based solution uses J2EE and Web Services technologies, and includes sales force automation (SFA), customer support and help desk

gartner crm  CRM The EBSuite CRM web-based solution uses J2EE and Web Services technologies, and includes sales force automation (SFA), customer support and help desk, marketing automation and online/offline campaign management, project management, and mobile CRM modules. Read More...
CRM, ERP, BI, and IT Investment-Where Do You Find the Business Benefit?
Most companies want to use customer relationship management (CRM) applications to “supercharge” their sales forces. They want to gain some advantage with

gartner crm  ERP, BI, and IT Investment-Where Do You Find the Business Benefit? Most companies want to use customer relationship management (CRM) applications to “supercharge” their sales forces. They want to gain some advantage with customer retention and acquisition, to manage the sales pipeline, and to have better market insight. But few companies realize these goals, often because of the way CRM is implemented. Find out where a CRM implementation can get off track—and how to ensure CRM success. Read More...
Ebix CRM
Ebix CRM began developing solutions to support agents and advisors more than 20 years ago. Our goal: to help industry professionals better leverage vital

gartner crm  CRM Ebix CRM began developing solutions to support agents and advisors more than 20 years ago. Our goal: to help industry professionals better leverage vital client information in a new way. With its very first solutions, Ebix CRM pushed the envelope of contact management to include customer service and policy and investment tracking – all from a financial services industry perspective. Read More...

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