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Software Functionality Revealed in Detail
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 how does technology impact marketing decision


B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results
For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create

how does technology impact marketing decision  and looks at the how to alleviate and address these process challenges and business opportunities. As a supplement to this report, an interactive marketing campaign is available at http://results.vtrenz.com/PAINCampaign , providing readers the opportunity to experience multi-channel B2B demand generation irst hand. PAIN #1: Multiple Communication Challenges   Marketing PAIN While marketing budgets have grown roughly 5.5% year-over-year since 20016, marketing executives are pressured to maximize the

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM) RFI/RFP Template

Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points, Platforms, Security, Administration, Lead Management, E-mail Marketing, Product Technology, and Support 

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Six Success Factors for Building a Best-run Marketing Organization


To address evolving market demands, companies must take new approaches to marketing activities and integrate all company functions. Customer relationship management (CRM) can empower your marketing organization to support growth and demonstrate value to customers. Find out six factors that can allow your company’s marketing team to make intelligent decisions and drive effective end-to-end marketing processes.

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IT Investment Decision Making: Getting to "Yes"


Many technology sales cycles get bogged down in the IT department. But while it is unlikely that a sale will get anywhere without IT management buy-in, IT approval is no guarantee of success. Getting a “yes” requires accessing and influencing other decision-makers, especially in the finance department. And along the way, there are plenty of others who can say “no.”

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Examples Of How Some Mid-Market Vendors Might Remain Within The Future Three (Dozen)? Part Two: Agilisys Market Impact


The most recent merger looks initially like a positive move for both companies and their customers, since Agilisys further enlarges a foothold in the discrete automotive manufacturing (which it has recently started with BRAIN) and solid SCE product modules that it might embed into its own SCM suite and possibly cross-sell into many industries (yet to be scrutinized, though).

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Finding YOUR Next - Michael Jordan - How New Technology-Driven Assessment Processes Will Improve Talent Acquisition


Human capital is the most valuable asset of any organization and human resources must be more strategic and provide more value, rather than be solely a cost center. A new talent acquisition model that integrates assessments in an automated screening process can help effectively and efficiently yield consistently higher-quality candidates with the demonstrated skills, behaviors, and work style that are required to succeed.

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New Product Delivers Spark to Online Marketing


Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct online permission marketing campaigns. The company offers free use of the product for small campaigns during the beta period.

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Business & Decision


Business & Decision is an international consulting and systems integration (CSI) company founded in 1992. Its focuses include business intelligence, customer relationship management, and e-business.

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Video Synopsis Technology


Despite all the technological advances that have been made in video surveillance, viewing and analysis of recorded video surveillance footage is still a costly and time-intensive task that often requires a large team. Learn about one solution that provides a complete representation of all events occurring during 24 hours of video footage in a condensed clip, as short as a few minutes long.

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TARGIT Decision Suite


TARGIT provides a vast number of ways in which you can visualize, illustrate and analyze your company data starting with the data from your Dynamics NAV or AX ERP system. And no matter what kind of analysis you do, your preferences for presenting data will be remembered for future use.  

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In Search of Clarity: Unraveling the Complexities of Executive Decision Making


Decision making is at the core of all business activity, as executives set strategy and manage operations by weighing a vast array of factors to arrive at the desired balance of risk and reward. But enormous growth in a company’s size and operations adds complexity to decision-making processes. Learn about the five ingredients of good decision making, according to the responses of 154 executives in a global survey.

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Building the Business Case for Operational Marketing


Over the past few years, many marketing departments have been involved in selecting and deploying analytical solutions, building marketing databases, and implementing campaign management. These solutions have helped in some ways, but they do not help manage the marketing process or manage marketing assets and resources. Find out about how operational marketing applications can help you achieve more substantial benefits.

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