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Rules-based Marketing: Helping Companies Transform Leads into Sales
For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing

indoor advertising  mail, park bench advertising, indoor advertising, point of purchase marketing and so much more. People are tuning out and deleting spammers. And email is not the only spam medium; every mass medium is delivering spam. Spam by definition is any unsolicited communication that you send to an audience. Did you know 88 percent of houses with TiVo do not watch any TV commercials? The marketers who are going to win are going to be the ones that start building communities by embracing multichannel permission-base Read More...
Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » indoor advertising


TEC Lean and Green Manufacturing Buyer’s Guide
While the need for sustainable development is affecting how organizations do business, the idea of environmental and corporate responsibility as value drivers

indoor advertising  selection (e.g., renewable materials), indoor air quality (through the addition of plants and the use of low volatile organic compound [VOC] paints), as well as through recycling and composting. For more information about these initiatives, Energy Star's website provides some great guidelines on energy management, measuring energy, policy creation, and more. You may also be interested in this very complete list of 42 Tips for Greening your Business by Direct Energy. The bottom line on lean? There is no Read More...
Mail.com's Explosive E-Mail Growth
By the beginning of December 1999 Mail.com had over 10,000,000 established email boxes.

indoor advertising  com's Explosive E-Mail Growth Event Summary NEW YORK--(BUSINESS WIRE)--Jan. 7, 2000--Mail.com, Inc. (NASDAQ: MAIL), a leading global provider of Internet messaging services to the consumer and business markets, today announced the Company's opt-in e-mail service, Special Delivery, has grown approximately 73 percent in the fourth quarter over the third quarter of 1999, reaching the 6 million mark for weekly opt-in e-mail marketing opportunities. Market Impact By the beginning of December 1999 Mail.com Read More...
Audience Targeting Platforms: The Missing Piece in the Online Ecosystem
Today’s online advertising environment, encompassing an ever-growing number of companies providing a range of services and technologies, has created a very

indoor advertising  Targeting Platforms: The Missing Piece in the Online Ecosystem Today’s online advertising environment, encompassing an ever-growing number of companies providing a range of services and technologies, has created a very complex and confusing ecosystem. This white paper will define what an audience targeting platform is, where it fits in today’s ecosystem, how it is essential to any advertising strategy, and the unique value it brings to online advertising. BEGINLYX Read More...
Freeware Vendor's Web Tracking Draws Curses
The free cartoon character cursor provided by Comet Systems Inc. tracks and stores the web visits of millions of people. This potential privacy issue was

indoor advertising  Vendor's Web Tracking Draws Curses Event Summary Comet Systems Inc., a privately held company that gives away software that can convert your cursor into an animated shape of your choosing when you surf the Web, has been collecting information about where the estimated six to fourteen million users of the Comet Cursor point their browsers. The discovery was made by a private security consultant, Richard Smith, a founder of Phar Lap Software, who was also responsible for revealing security problems Read More...
Document Management and Digital Asset Management Is There a Difference and What Might It Be?
As enterprises seek better content management systems, documentation management (DM) and digital asset management (DAM) are growing in popularity. Despite

indoor advertising  Management and Digital Asset Management Is There a Difference and What Might It Be? Introduction Everywhere you look within organizations, there is content. All this content needs to be managed. At first it was static information, and documents published on the Internet needed management solutions. As a result document management (DM) emerged as the mechanism or process to create, capture, manage, store, and deliver these documents to the right departments and individuals. Digital Assets Today, Read More...
Back to the Future: Olde JWT Comes Back and Agency.com Feels the Pinch
When Lipton Brisk hired web expert Agency.com over JWT it got them more than it bargained for: an agency full of ideas that clashed with their image. JWT's

indoor advertising  to the Future: Olde JWT Comes Back and Agency.com Feels the Pinch Back to the Future: Olde JWT Comes Back and Agency.com Feels the Pinch E. Robins & L. Talarico - August 16, 2000 Event Summary JWT lost a major account of six years standing to Agency.com in 1998 because it simply did not understand the drive to the web, and lacked the technology and vision to accomplish the goal. Two years later it got it back - because Agency.com essentially failed to recognize a traditional customer with a built Read More...
SAP Q3 Results Cause Mixed Reactions
On October 19, SAP announced its results for Q3 2000, in which revenues rose 27% and net income increased 96% over the same period last year. However, bear in

indoor advertising  Q3 Results Cause Mixed Reactions SAP Q3 Results Cause Mixed Reactions P.J. Jakovljevic - November 16, 2000 Event Summary On October 19, SAP AG (NYSE: SAP), the leading provider of enterprise software solutions, announced its results for the quarter ended September 30, 2000. In the third quarter, revenues rose 27% over the same period last year from EUR 1.12 billion to EUR 1.42 billion. Operating income before charges for the employee stock appreciation rights program (STAR) was up 89% to EUR 202 Read More...
The Power of a Comprehensive B2B Gateway
The ability to securely exchange information with trading partners is vital to your success. And while the type of information varies by industry, the goal is

indoor advertising  Power of a Comprehensive B2B Gateway The power of a Comprehensive B2B Gateway If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Inovis is a leading provider of on-demand Business Community Management solutions that empower companies to transact, collaborate and optimize communications with every facet of their business communities. By standardizing and automating mission-critical business interactions, companies can dramatically reduce Read More...
Software Companies Running on NetSuite
NetSuite, a provider of cloud-based financials, enterprise resource planning (ERP) and omnichannel commerce software solutions, has certainly found a sweet spot

indoor advertising  Companies Running on NetSuite NetSuite , a provider of cloud-based financials, enterprise resource planning (ERP) and omnichannel commerce software solutions, has certainly found a sweet spot in the distribution and retail sectors, with a  budding manufacturing following  as well. The vendor has announced that  innovative and fast-growing software companies are also turning to NetSuite  for cloud-based business management software to fuel domestic and global business expansion. These new recen Read More...
The Business Software Needs of Advertising and PR Agencies
Even though enterprise resource planning (ERP) for services is a growing market, its most important players still take a generalist approach when it comes to

indoor advertising  Business Software Needs of Advertising and PR Agencies Even though enterprise resource planning (ERP) for services is a growing market, its most important players still take a generalist approach when it comes to dealing with specific industries, and media and advertising is one of them. Vendors like Oracle and SAP, who decided to adapt their manufacturing offering to services, or vendors like Netsuite and Deltek, who concentrated on service companies from the start, choose to mix their existing Read More...
ShopIgniter Introduces New Update to Igniter
ShopIgniter has announced an updated version of its Igniter platform. The solution supports brand advertising to social and mobile consumers, and consequently

indoor advertising  Introduces New Update to Igniter ShopIgniter has announced an  updated version of its Igniter platform . The solution supports brand advertising to social and mobile consumers, and consequently allows marketers to create, manage, and measure rich social media advertising campaigns. By using typical social media functions such as search, engage, share, and comment, Igniter attempts to generate business opportunities or leads for its clients. Key capabilities include: Rich media posts:  video Read More...
Witty and viral marketing of enterprise applications?
Reading in-flight magazines and running through airports today, we can see advertising for enterprise resource planning (ERP) systems, but it is always a

indoor advertising  and viral marketing of enterprise applications? Reading in-flight magazines and running through airports today, we can see advertising for enterprise resource planning (ERP) systems, but it is always a serious stuff (albeit well done and to the point), such as Best run businesses run on SAP (or so). Nowadays, however, if we go to the virtual online, social-networking world (with viral marketing and advertising at its core), we can even find attempts at humor in marketing ERP. To see what I mean, Read More...
Atex Polopoly: WCM for More than Just the Media Industry
Atex knows what media companies need for publishing online today. And while its Web content management (WCM) solution puts editorial teams at home in the

indoor advertising  Polopoly: WCM for More than Just the Media Industry Atex knows what media companies need for publishing online today. And while its Web content management (WCM) solution puts editorial teams at home in the digital media environment, Atex wants to be your WCM system even if your company isn’t part of the media industry. You can see how it addresses your requirements using the comprehensive data on Atex Polopoly that we recently included in our evaluation center. Click here to evaluate Atex Polopoly Read More...

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