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Software Functionality Revealed in Detail
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 internet media buying


The Rise or Fall of Internet Advertising
Is the Internet advertising industry about to crash? Some pundits think so. Researchers and entrepreneurs aren't so sure

internet media buying  Rise or Fall of Internet Advertising Event Summary Two columnists have independently sounded the death knell for Internet advertising. Widely respected usability expert Jakob Nielsen believes that the strategy of building businesses based on getting revenues from selling ad space is no longer viable. Infoworld columnist Dylan Tweney goes further, and predicts the demise of the Internet advertising industry. Tweney cites declining clickthrough rates and the estimated spending for television ads to promote

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Web Content Management (WCM)

Web content management (WCM) systems manage content creation, review, and approval processes for web site content. This may include public Web sites (Internet) or private web sites (intranet or extranet). Use a WCM solution to organize and manage documents; provide content version control, collaboration utilities, and user- or document-level security. 

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Documents related to » internet media buying

Advertising Revenues Grow and Grow but Slower and Slower


Internet advertising revenues grew again in the first quarter of 1999, to $693 million.

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RIM Gets the Gist (of Social Media)


The recent acquisition of Gist by BlackBerry developer Research In Motion (RIM) prompted this TEC water cooler information session between TEC's Managing Editor Dave Clark and CRM analyst Gabriel Gheorghiu:DC: OK, even I’ve heard of RIM. What’s Gist? GG: The idea behind Gist was essentially to extend the inbox to the Internet and social world by putting together all contacts from

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Social CRM is Dead, Long Live Social Media Flavored CRM


Customer relationship management (CRM) is not and cannot really be social, since social means “of, relating to, or occupied with matters affecting human welfare” (definition taken from The Free Dictionary). In my opinion, CRM does not really affect human welfare, since it brings advantages only to its users and to the customers of the companies using it. In this blog post, I will explain why

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Turn the Internet into a Strategic Sales and Interaction Channel


With the emergence of the Internet, the business environment has changed for many organizations, and will change to an even greater extent in the future. Indeed, in an increasingly dynamic and global environment, the Web has become an important source of competitive differentiation for companies of all sizes. In this comprehensive white paper, you’ll find out how to design a Web channel strategy that works for you.

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Buying Less Storage with NetApp


Storage system administrators are constantly battling with growing volumes of data. But can you create more space-efficient storage? You can. With a data virtualization solution like NetApp Snapshot, administrators can create point-in-time copies of data volumes—consuming only a fraction of the space normally required. Find out how using data virtualization tools can help reduce your ongoing data storage management costs.

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Dell Jumps Into Internet PC Arena


Dell Computer Corp. has announced that it is taking orders for its new Webpc, Dell's first product from its Web Products Group, and its first foray into the growing market of Internet appliances.

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Phone System Buying Checklist


Download this checklist of items to consider before you purchase a new phone system for your business. Ideally, you should answer yes to each of these questions before you buy!

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The Intelligence of Social Media (Part 1)


According to Wikipedia, “social media is online content created for people using highly accessible and scalable publishing technologies.” These days, networking is very different than it was in the past. A lot of social media services like Twitter, Facebook, LinkedIn, personal blogs, wikis, podcasts, and other types of media content generate big volumes of data. But more importantly, people

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IBM Unveils New Technology to Address the Internet of Things


IBM has introduced a new appliance designed to help organizations to communicate with millions of mobile devices and sensors around the world. The new offering is called IBM MessageSight and will be able to communicate with and gather information from devices varying from mobile phones and tablets to automobiles to house appliances. IBM MessageInsight is built using IBM’s Message

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SayOne Media


SayOne Media focuses on manufacturing and corporate governance. Its publications include The Manufacturer and the Lean Management Journal.

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