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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 italy mrm


Silverpop Buy Affirms IBM’s Commitment to Marketing
IBM recently announced its intent to acquire Silverpop, Atlanta-based provider of cloud marketing automation software. The giant software vendor values

italy mrm  Silverpop, IBM, marketing, marketing automation, cloud marketing, personalization, Universal Behaviors, omnichannel marketing, lead scoring, smarter commerce, enterprise marketing management, EMM

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Case Study: Peerless Pump


Peerless Pump has been designing, engineering, and manufacturing pumps for more than 80 years. The company was basing component stock levels on historical data, as it did not have the ability to accurately forecast customer demand. But with forecasting and demand planning software that increased forecast accuracy, the company has nearly doubled its sales over the past four years, while keeping inventory levels constant.

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The Changing Face of the Holiday Season


It seems that Santa will need to relocate to China! When traveling abroad (with the exception of low wage countries) it is becoming increasingly difficult to find items actually locally made in the region you are visiting. What are the implications of this for brands, companies, and consumers?

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Microsoft Dynamics CRM Getting More Socially Insightful


Microsoft has announced a strategic alliance with InsideView whereby InsideView for Sales will be integrated into Microsoft Dynamics CRM Online, bringing social insight capabilities into Microsoft Dynamics CRM through the integration of real-time company and contact information from 30,000 sources. Microsoft has also announced that the new version of Microsoft Dynamics CRM is now available

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SAP Industry Solutions for Mid-market Companies


For over a decade, SAP has offered industry-specific applications, starting with oil and gas and utilities solutions. Media, insurance, chemicals, banking, and public sector offerings have followed, highlighting SAP's lesser-known side as a market-oriented provider of industry-tailored solutions.

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SCT Comes Back With a Vengeance


SCT Corporation, an IT solutions provider for a number of disparate industries, announced that the quarter which ended June 30, 2000, was a record quarter for license fee revenue within SCT's process industry solutions business. SCT, which claims experiencing continued success with enterprise-wide, global accounts in the process industries, now has eight out of the top 16 food processors in North America as clients.

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Microsoft Dynamics AX: The Chosen One Among Microsoft Dynamics ERP Equals? - Part 2


Part 1 of this blog series positioned all four Microsoft Dynamics enterprise resource planning (ERP) product lines and concluded that Microsoft Dynamics AX [evaluate this product] has been selected as the ace and global “platform” player in selected industries in the Dynamics ERP lineup. In other words, the product has been providing an industry-enabling layer upon which certified partners can

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Neolane Announces New Version of Neolane Marketing Analytics


Neolane has introduces a series of enhancements for its marketing analytics platform. The solution was designed to help marketers plan, target, execute, and measure personalized messages across channels. According to the press release, new enhancements eliminate the need to rely on the expertise of data scientists or information technology (IT) staff while permitting marketers to usebig data

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SuperOffice


SuperOffice solutions are delivered and implemented through subsidiaries, distributors, and value-added resellers (VARs) in Norway, Sweden, Denmark, Germany, the UK, Benelux, Austria, Switzerland, Italy, Spain, the Czech Republic, the US, Canada, Australia, and Japan. More than 11,000 companies use SuperOffice CRM solutions. In addition to providing software solutions, SuperOffice also delivers consulting services related to strategic customer relationship management (CRM) issues, implementation, integration, and user education. SuperOffice ASA is a publicly traded company, and is listed on the Oslo Stock Exchange. SuperOffice is headquartered in Oslo (Norway).

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NCR To Present Retailer and Shopper Survey Findings at NRF 2013


NCR Corporation is global technology company helping the world connect, interact, and transact with business. NCR’s assisted- and self-service solutions and accompanying support services address the needs of retail, financial, travel, hospitality, gaming, public sector, telecom carriers, and equipment organizations in more than 100 countries. Recently, the company announced its intention to

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Adonix Grows Roots Against The Odds Part 1


Proving that a lack of size can be compensated with a savvy value proposition, Adonix, until recently a quiet French ERP provider, keeps on delivering pieces of its strategy to further establish itself internationally, despite a harsh and hostile environment.

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