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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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The New Monetization of E-commerce 3.0
Traditional online subscription models, in which customers pay a fixed amount on a fixed time schedule in return for content or services, are evolving in

j crew ad  API,e-Commerce,Plimus

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

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Real Media Goes To Market


Internet advertising firm Real Media has decided to file for an IPO, at last joining its major competitors, DoubleClick and Engage.

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I Know What You Did Last Week - But I'll Never Tell


Internet advertising is under attack from privacy advocates and private citizens as DoubleClick reveals that it can correlate surfing behavior with individual identities. DoubleClick points out that this is only possible when the personal identification is provided voluntarily. Opponents question whether the average surfer understands the implications of providing information.

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5 Ways to Reduce Network Latency (& not keep your customers waiting)


If your ads are slow to load, chances are, consumers aren’t going to wait around to see them. Just the smallest amount of latency can cost you thousands of views, clicks, and conversions. By following these 5 guidelines, you can reduce your overall network latency and keep those clicks coming.

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Traffic Audits Make Strange Bedfellows: Part II - The Audit Process


With traffic being the lifeblood of an e-commerce site the Marketing crew knows that the traffic numbers are going to be audited. And they look to the CIO to make sure that the numbers will pass muster. If there’s a problem with the numbers, the CIO may be blamed. So it’s important to understand what auditors want to see, and to make sure that your collection and reporting procedures are appropriate. The greatest danger is having to restate numbers that you’ve already provided to advertisers.

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New CEO at Descartes


Descartes Systems Group has announced the appointment of Edward J. Ryan as Chief Executive Officer, taking the spot that has been occupied by Art Mesher since 2004. Senior SCM analyst Bob Eastman provides some background.

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So What: The Big Test of Your Positioning Strategy


Failing to ask "so what?" of a positioning statement can mean losing an opportunity to communicate what is really important to the target market, and to gain some credibility.

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BI360


Solver’s BI360 solution is a powerful, Microsoft-based suite of modules for ad-hoc reporting, financial reporting, consolidations, budgeting, forecasting, modeling, dashboards, collaboration, and data warehousing. Solver offers a feature-rich, action-based BI360 Insight collaboration portal to deliver complete insight into every facet of the enterprise. This collaboration portal integrates seamlessly with BI360's other BI modules as well as with third-party reporting solutions, giving your organization a single, Web-based user interface where information workers can view and discuss all reports and performance data, regardless of data source, and providing the ability to truly understand your data, make better decisions, and ultimately drive efficiency and performance across the business.  

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Defining An Enterprise-wide Business Performance Management Architecture


Today’s business users require more from their business performance management systems. From dashboards to scorecards, production reporting, ad hoc analysis, financial applications, and key performance indicators, it’s clear that businesses need one system that offers broad, diverse functionality. They want the interface to be intuitive and easy to use, and they want the system to integrate with their productivity tools.

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The Current State of Online Advertising: A Growing Market Trend


This white paper demonstrates that marketers are seeing the positive effects of audience targeting on both branding and direct response campaigns. Until recently, many marketers considered display advertising to be largely a direct response vehicle. With audience targeting, marketers can identify the best consumers for a specific ad or campaign in order to reach sales, acquisition, and branding goals. Find out how.

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NextPage Architecture


Traditional document management systems are geared toward control, discipline, and orchestrated workflow. Contrast this with the untamed world of ad hoc processes that drive so many of our activities. In this environment, teams are dynamic and agile. Imposing structure and formal processes almost always results in confusion, resentment, and lost productivity. The needs of distributed teams require a different approach.

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