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CRM: What Is It and Why Do It? Part One: Historical Background
Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled by a set of applications that

justifying an erp crm relationship management investment with  should be capable of justifying the investment. CRM—Why Do It? CRM is not mysterious or magical. As the examples demonstrate, the tools of CRM can be associated with the fundamental financial metrics of the organization. The key learnings from this discussion include: CRM offers effective tools that address real organizational issues. Benefits are derived by understanding the opportunities and re-designing processes to leverage improvement. Improvement is measurable and discernable. It is not hidden in Read More...
Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...
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Documents related to » justifying an erp crm relationship management investment with


Gain More from Your IT Projects
IT investments are not a magic pill that will remedy business problems, but if used properly, they can help. Businesses should set business-oriented objectives

justifying an erp crm relationship management investment with  poor IT investment. Thus, justifying the purpose of the IT project and how the project will benefit the organization is crucial. Setting the Stage Any initiative or project should have objectives and expected returns, and IT initiatives or projects are no exception. In practice, objectives and expectations are the basis of how to strategize, plan, and manage projects in order to accomplish the returns as expected. To start, before even looking at any business software or application, think about the Read More...
Oracle Sails Slower In The Low Tide, But Mayday Signal Is Quite Far-Fetched
For a longer time than most of its competitors, Oracle seemed to have defied a global economic slowdown. The 64,000 dollar question is whether Oracle’s tamed

justifying an erp crm relationship management investment with  most of the market, justifying it by the fact that enterprises have still been dedicating IT budgets to create their e-business infrastructure, including trading exchanges, SCM and CRM systems, where Oracle remains a major player (see Oracle Sails Despite Market's Low Tide; How Far Will It Go? ). The tune was abruptly changed immediately before the Q3 announcement and the blame was mainly pushed onto the slowing US economy, which left many shaking their heads and wondering where the truth lie. The truth Read More...
Servigistics and MCA Solutions Join Forces on


justifying an erp crm relationship management investment with  love-fest of sorts when justifying their move to market observers and influencers. Bob Ferrari has already expressed many valid facts and thoughts on this merger in his Supply Chain Matters blog post, with which I concur . There is  an SLM Hub blog post by Mark Vigoroso, SVP of Global Marketing and Alliances at Servigistics  as well as the  prepared Frequently Asked Questions (FAQ) page . In addition, both vendors were described in in-depth TEC articles in 2011, respectively entitled  “What’s New Read More...
What's Ahead for Users on the Enterprise Infrastructure Battlefront?
The battle between Oracle, Microsoft, SAP, and IBM goes far beyond applications -- it goes right into the technology stack or the enterprise infrastructure. As

justifying an erp crm relationship management investment with  in a financial institution. Justifying its move in this direction, IBM cites a recent survey of CEOs, which has found that growth is again the number one business priority, overtaking cost-cutting. However, IT departments in most organizations are not aligned to quickly implement new projects that can bring growth. Despite years of major technological advances in processing power, systems utilization, and autonomic software, most enterprises still reportedly allocate more than 80 percent of IT budgets to Read More...
Case Study: SAP and Sales Management
To achieve global transparency of all customer relationships, SAP AG upgraded to the latest release of the SAP customer relationship management (CRM

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Epicor ERP: Mixed-Mode Manufacturing (ERP) Competitor Analysis Report
The mixed-mode manufacturing ERP knowledge base addresses diverse criteria for multiple types of production environments and strategies. Companies that need to

justifying an erp crm relationship management investment with   Read More...
Macola ERP Supply Chain Management (SCM): Supply Chain Management (SCM) Competitor Analysis Report
Criteria in this knowledge base pertain to managing supplier, manufacturer, wholesaler, retailer, and customer business processes. Addressing demand management,

justifying an erp crm relationship management investment with  ERP Supply Chain Management (SCM): Supply Chain Management (SCM) Competitor Analysis Report Criteria in this knowledge base pertain to managing supplier, manufacturer, wholesaler, retailer, and customer business processes. Addressing demand management, warehouse management, international trade logistics, transportation execution, and many other issues for a complete solution, this knowledge base will support your evaluation of an SCM suite. Read More...
Alfanar HR Management
Alfanar IT, an information technology company operating in Saudi Arabia since 1995, introduces the alfanar human resources (HR) Management module for Microsoft

justifying an erp crm relationship management investment with  HR Management Alfanar IT, an information technology company operating in Saudi Arabia since 1995, introduces the alfanar human resources (HR) Management module for Microsoft Dynamics AX. This module enables the HR department staff, without any programming capability, to identify, capture, maintain, and adjust employee information required from the application stage through to retirement, in both Arabic and English. See what it does. Read More...
Sage ERP X3 (v. 6) for Mixed-Mode Manufacturing ERP Certification Report
Sage ERP X3 (v. 6) is TEC Certified for online evaluation of mixed-mode manufacturing enterprise resource planning (ERP) solutions in the ERP Evaluation Center.

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Goal-oriented Autonomic Business Process Management
Business process management (BPM) is an approach to administering business processes that involves people, organizations, and technologies—and can be carried

justifying an erp crm relationship management investment with  oriented Autonomic Business Process Management Business process management (BPM) is an approach to administering business processes that involves people, organizations, and technologies—and can be carried out using varying levels of automation. Sadly, BPM often falls short of what it is intended to achieve. But there’s a fresh evolution of current BPM: goal-oriented autonomic BPM. Learn about the ideas, techniques, and benefits of autonomic and goal-oriented BPM. Read More...
Sage 100 Standard ERP (v. 4.5) for Mixed-mode Manufacturing ERP Certification Report
Sage 100 Standard ERP (formerly Sage ERP MAS 90), v. 4.5, is TEC Certified for online evaluation of mixed-mode manufacturing enterprise resource planning (ERP

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Unified Performance Management: The Key to Successful Performance Management
Managing performance requires that business and IT, working collaboratively, develop a vision of how to integrate information and technology to improve the

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Sage 100 Standard ERP (v. 4.5) for ERP for Services Certification Report
Sage 100 Standard ERP (formerly Sage ERP MAS 90), v. 4.5, is TEC Certified for online evaluation of enterprise resource planning (ERP) solutions for services in

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