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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 keyword internet marketing tool


Best Software To Hold Competition At Bay
Having garnered an astutely broad enterprise applications’ portfolio, Best Software recently unveiled its 'customer and/or partner for life' strategy to fend

keyword internet marketing tool  integrated knowledge base with keyword highlighting and automatic creation of frequently asked questions (FAQs); customer self-service portal with two-way communication; addition of activities and attachments to tickets by both employees and customers; and employee visibility to defects, return material authorizations (RMAs), and ticket changes. ACT! Version 6.0 Further, in August, Best Software announced the availability of ACT! version 6.0 , one of the most comprehensive contact management product

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Why Enterprise Application Search Is Crucial to Your ERP System


Enterprise applications become easier to use with the addition of powerful search capabilities. There is a distinction to be made, however, between stand-alone search tools and true enterprise application search that is built into and tightly integrated within an application.

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Going from Good to Great


Creating a great Website depends on strategy, and the investment of time and energy in continuous improvement. Learn how techniques like search engine marketing and search engine optimization (SEM and SEO), maximizing lead generation, increasing conversions, improving customer service, and engaging target audiences can take your Website from good to great—and help you maximize return on investment (ROI).

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Customer Focused Self-service: Building the Balanced Business Case


Countless customers are engaging in self-service, in the process helping companies save millions by deflecting service interactions to cheaper channels. At many organizations, just the cost savings make the investment in self-service worthwhile. But the self-service business case isn’t built on cost savings alone. There’s a bigger, more customer-focused picture to consider, where the customer experience plays the key role.

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The Power of Knowledge -- Knowledge is Power (Part 1)


The title of this blog post might sound like a no-brainer: as clear and indisputable as the “motherhood and apple pie” adage. Yet how many times have you dealt with a seemingly not-really-knowledgeable call center person over the phone or a clueless technician that showed up at your door? To be fair, maybe those folks were knowledgeable in principle, but were still ill-informed about your

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Data Quality: A Survival Guide for Marketing


Even with the finest marketing organizations, the success of marketing comes down to the data. Ensuring data quality can be a significant challenge, particularly when you have thousands or even millions of prospect records in your CRM system and you are trying to target the right prospect. Data quality, data integration, and other functions of enterprise information management (EIM) are crucial to this endeavor. Read more.

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Sales Is from Mars, Marketing Is from Venus


There is a disconnect between marketing and sales. Marketing is focused on the consumer experience while sales is all about the merchandise. Technologies, such as auto identification technologies, radio frequency identification, sensors, and voice activated technologies, may be able to narrow this gap.

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Brand Management: Leveraging the Power of Integrated Marketing


The strength of a company can be traced to the value of its brands. Brand marketing managers seek to create and develop brand value by converting consumer insights into consumer loyalty. How can you overcome the challenge of developing effective marketing campaigns that convert consumer information into revenue and profit? Leverage the value of your brand with an integrated approach to brand management. Find out how.

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Marketing Automation: Coming of Age Slowly


Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve the quality of its operation. Nevertheless with marketing automation there are huge untapped opportunities for business improvement, given marketing has a unique vantage point in any enterprise to understand the customer needs, buying behavior, and value perception.

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Your Guide to Troubleshooting Voice over Internet Protocol


The sensitivity of voice over Internet protocol (VoIP) to delay and packet loss, compared with other network applications such as e-mail services, presents a big challenge. But if you have a basic understanding of VoIP traffic and of the quality metrics that VoIP monitoring tools can provide, you increase your ability to run your network smoothly. Learn about the statistics and metrics you need to maximize your VoIP use.

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6 Success Factors for a Best-Run Marketing Organization


In the white paper six success factors for a best-run marketing organization, you'll learn that in order to build a successful marketing operation ...

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