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Documents related to » klipsch heresy


Software Evaluation, Selection, and ProcurementPart Two: Recommendations for Improvement
Pursuing an alternative strategy for software evaluation and selection, based on the capital investment paradigm and the principles outlined in this article, is an effective method to mitigate implementation risk.

KLIPSCH HERESY: Software Evaluation, Selection, and Procurement Part Two: Recommendations for Improvement Software Evaluation, Selection, and Procurement Part Two: Recommendations for Improvement Paul Winandy - February 12, 2003 Read Comments Recommendations for Improvement Take a Guide Software evaluation and selection is a learning process. The selection team will learn a great deal about itself, the company requirements, external software vendors, application software tools, and outside consultants. During this
2/12/2003

Branding and Positioning: What’s the Difference? And Can You Afford It?
Understanding the difference between branding and positioning is especially important if you're involved in marketing B2B software. That difference can seriously impact the cost of marketing your software.

KLIPSCH HERESY: about marketing, advertising, advertising and marketing, advertising strategies, b2b marketing, brand advertising, brand agency, brand consulting, brand management, brand marketing, brand marketing strategy, brand positioning, brand strategy, branding, branding advertising, branding agency, branding companies, branding company, branding consultant, branding product, branding services, branding strategic, branding strategy, business, business advertising, business branding, business marketing, business marketing strategies, business marketing strategy, business plan, business strategy, .
11/26/2004

Catering to Small and Medium-Size Enterprises
With opportunities in the large enterprise marketplace shrinking due to increased penetration, small and medium-size enterprises (SMEs) are starting to receive more attention and scrutiny. This article explores the special needs of the SMEs and asks, from a software standpoint, what companies can to do survive in this unique marketplace and what vendors can do to service them. Read on for the answers.

KLIPSCH HERESY: Catering to Small and Medium-Size Enterprises Catering to Small and Medium-Size Enterprises Joseph J. Strub - May 1, 2004 Read Comments Introduction Unless you were fortunate enough to inherit one, most companies start out small and, if successful, grow larger. If you are part of a small or medium-size enterprise (SME), you already appreciate that the needs of small and medium-size enterprises (SMEs) can be completely different from those of larger enterprises. It is important to understand this
5/1/2004


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