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 lawyer advertising


Advertising Makes It Up In Volume
A small decline in Internet advertising rates turns out to be no problem for the advertising business as inventory explodes.

lawyer advertising  Makes It Up In Volume Event Summary AdKnowledge eAnalytics, the strategic analysis arm of Engage Technologies (NASDAQ: ENGA) has issued its annual review of online advertising. Engage is a subsidiary of CMGI (NASDAQ: CMGI). The report finds a modest decline in CPM rates, the basic measure of the cost of advertising. The CPM rate is the price a website charges an advertiser for showing one thousand impressions of an ad. The average CPM rate decreased from $35.13 in December 1998 to $33.75 in

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

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Advertising Revenues Grow and Grow but Slower and Slower


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Marketing and Intelligence, Together at Last


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Real Media Goes To Market


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Deltek and Maconomy: Gearing Up for the Global Service Economy?


Both the “old” Deltek (pre-2005) and “new” Deltek (from 2005 on) have not been strangers to acquisitions, but these were largely well thought-out and appetizing (“nip in”) purchases of smaller companies that had either an attractive piece of technology or install base (or both). However, in early June 2010, immediately after its Insight 2010 user conference, Deltek

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Salesforce Marketing Cloud Unveiled Today


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It doesn’t matter how large or small a company is or the strength of its in-office firewall. It also doesn’t matter how much money an enterprise pours into its social advertising campaign or how many socially connected bells and whistles a new applicant tracking system has.

Yes, advertising and PR are important. However, at the end of the day, people are going to trust their friends, peers, and online reviews when it comes to finding their next job. If a company doesn’t make sure that it’s a word-of-mouth-worthy employer of choice, no carefully planned Twitter hashtag strategy will save it.

This white paper looks at how social media can make or break a business, and how it’s often not the social media that’s in a marketing department’s control. It’s the social media that happens organically around a brand, from customers, potential candidates, and, yes, even employees.

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A Firewall is Cheaper Than a Lawyer


eBay's motion for a preliminary injunction to limit Bidder's Edge online auction search engine from linking to their site, may set precedents for future interstate web links. On the other hand, proper implementation of a firewall makes the whole case a moot point.

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Is Social Media Going to Kill Sales Cold Calling?


Are you still using cold calling for sales? Do you have a strategy when approaching potential customers over the phone or is it mostly a shot in the dark? Are you aware that you can use social media for sales, which has advantages over cold calling? In order to answer these questions, let’s take a look at how cold calling and social media can help you with three of the most important rules of

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DoubleClick Merger Good News For Privacy Advocates?


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Why Not Take Candy From Strangers? More Privacy Problems May Make Ad Agencies Nutty


Online advertising network 24/7 has acquired AwardTrack, a newly launched provider of loyalty programs.

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