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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 learn social media


IBM Social Analytics: The Science behind Social Media Marketing
Social media represents both a major opportunity and a major challenge. Read this white paper to learn how marketers are using technology to learn about their

learn social media  are using technology to learn about their customers’ attitudes, preferences, and buying habits from what they say on social media and through other platforms. Discover how marketers are combining customer analytics with other sources of customer information to guide marketing decisions and shape marketing campaigns, cultivating relationships with online advocates to help steer product development, and, ultimately, boosting sales and revenue.

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

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Turn Content Into Sales with Social Media


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Social Media and the Future of Business


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Social Media Analytics: Making Customer Insights Actionable


Social media is reshaping the relationships that customers have with products, services, and brands. Read this white paper from IBM to learn how you can use insights from social media to understand emerging consumer trends and increase the ROI of your marketing campaigns.

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Make Better Decisions with Social Media Analytics


Learn how IBM Social Media Analytics can help you improve marketing, customer service, product development, and human resources, with a deeper, more personal understanding of your target audience.

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Social Customer Suite


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SproutLoud Media Networks, LLC


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SAP Introduces Work Patterns for Jam Social Software


SAP has announced an innovative set of pre-built collaborative process or “work patterns” for its Jam social software. SAP is leading the industry by providing these pre-built work patterns for its customers that combine expertise, content, problem solving, and templates with application and underlying real-time data from the business system. The first pre-built patterns bring together SAP Jam

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RIM Gets the Gist (of Social Media)


The recent acquisition of Gist by BlackBerry developer Research In Motion (RIM) prompted this TEC water cooler information session between TEC's Managing Editor Dave Clark and CRM analyst Gabriel Gheorghiu:DC: OK, even I’ve heard of RIM. What’s Gist? GG: The idea behind Gist was essentially to extend the inbox to the Internet and social world by putting together all contacts from

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