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Up Close and Personal: Martin Schneider, Senior Director of Communications at SugarCRM-Part 2
In part one of my interview with Martin Schneider, Senior Director of Communications at SugarCRM, we discussed the history of SugarCRM and the open source

lots verbs  Q: You have lots of partners like Jigsaw, for instance, and I wonder how you would classify them. Are they mostly CRM software companies, social media companies, or…? A: Our partner ecosystem has two layers: We have our distribution partners, the typical value-added resellers, companies like Plus Consulting, Levementum, or Accent Gold Solutions, which are a great sales force for us—in Europe we sell primarily through these channels. The other types of partners include those for social media ( Read More...
Business Intelligence (BI)
Business intelligence (BI) and performance management applications enable real-time, interactive access, analysis, and manipulation of mission-critical corporate information. These applications pro...
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Documents related to » lots verbs

TEC’s Latest CRM Buyer’s Guide Highlights Game-changing Innovations
Technology Evaluation Centers (TEC) has released its latest Customer Relationship Buyer’s Guide: Innovations in CRM. Produced by TEC research analysts, this

lots verbs  your father’s CRM. There’s lots of new functionality that companies need to be aware of to stay competitive—and this guide covers it all. CRM systems offer more choices than ever before—offering enterprises not only an insight into the opportunities to grow business with each customer, but a way of measuring their value. Read the full story at prweb.com . Or download the guide  now . Read More...
Beware of Legacy Data - It Can Be Lethal
Legacy data can be lethal to your expensive new application – two case studies and some practical recommendations.

lots verbs  there used to be lots of utility companies roughly covering the area of a town or region. The liberalization of the energy market led to an enormous consolidation of these many utility companies to just a few. One of the managers of this company tried to sketch the genealogy of the current company for me. He gave up after summing up about 25 predecessors: companies that once were independent and now are part of this huge consolidated company. Naturally, each of these predecessors had its own information Read More...
Winning your market with messaging that matters
Positioning Part 1: Putting a wet finger into the windThere is nothing more important to the success of your venture than proper positioning—at every step of

lots verbs  marketing strategy—other than spending lots of money at our newspaper. Go big! Get customers by osmosis. They will be miraculously sucked through huge display ads and land in your sales offices—checkbooks primed for action! Where do customers come from? As ridiculous as this seems, it was relatively common for advertisers to spend huge sums of money on campaigns that were delightfully unsupported by anything resembling logic. Under these circumstances, failure on an epic scale was almost automatic. Read More...
So What's the Bottom Line on Price Segmentation?
Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and how they can enable a company to

lots verbs  prime the system (meaning lots of data capturing, quality testing, and interaction with the vendor). But some companies will still make errors about data they do not have, which brings us back to the need for balancing pricing with demand management and consumer research (that is, whether the consumers feel ripped off and resentful towards the last price hike). In B2B environments, one price does not fit all—quite the contrary. In these industries, it will often be the case that customers will never Read More...
Is There Much More (Pro)Clarity In Microsoft’s BI Strategy Now? - Part 2
Part 1 of this blog series presented Microsoft’s official position on its recent notable change in business intelligence (BI) product strategy, whereby the

lots verbs  management cycle, and require lots of customer hand-holding by the vendor and/or the vendor's partner. Somewhat ironically and unfortunately, Microsoft had started to get some traction with MOPPS, but I suspect the investment payback was too far out and the company pulled the plug because of the recent overall cutbacks. Also, given that BPM entails both the expertise of  finance management  as well as that of BI, the company didn't want to invest in the finance part any longer. The decision Read More...
Rimini Street: The End of Full-price Software Maintenance Is Here!
In a recent press release, Rimini Street boldly declared the end of full-price software maintenance. The vocal and upbeat third-party software maintenance

lots verbs  end, SAP has lately made lots of astute moves and value-add offerings . BEGINLYX� Read More...
RIM Gets the Gist (of Social Media)
The recent acquisition of Gist by BlackBerry developer Research In Motion (RIM) prompted this TEC water cooler information session between TEC's Managing Editor

lots verbs  RIM and Apple have lots of holes. These can be filled by letting users creating apps and widgets, by acquiring existing solutions, or simply by partnering with software providers. So the answer is: yes, there are CRM solutions that can be used to fill in those holes, but buying them is not always the best solution. Read More...
Global Trade Applications in Global Credit Crunch - Part I
I have done blog posts lately on how some supply chain management (SCM) applications could fare in a down economy. One was about pricing optimization solutions

lots verbs  post  that “...there are lots of cost pressures on businesses right now, but at least in the area of cash-flow and credit costs, by utilizing third-party financing buyers have a solid tool to lower costs in their supply chains. And I’d say lowering costs beats raising prices…especially when it gives you a competitive advantage in challenging economic times.” Indeed, I would concur that applications that do the value-add stuff around spend management and supplier performance (scorecards, metrics, Read More...
Vitatech Enhances Quality Control with QAD ERP Upgrade
Vitatech Nutritional Sciences Inc., a vitamin and supplement formulation company, recently implemented the new quality capabilities in QAD Enterprise

lots verbs  ingredients used in different lots, batches, and stages of its manufacturing processes.   The quality control discussed here is not related to CEBOS (which QAD acquired in 2013 ), but rather to Item Data Attributes for Quality Control and Lot Trace Workbench functionality to enhance the quality control framework in QAD’s ERP application. This functionality, a part of the current release QAD EA 2014 EE , is designed to support the vendor’s intent to integrate quality into business and operational Read More...
Hosting Horrors!
What you should ask before committing to a Web Hosting Company...

lots verbs  technology costs money. Hopefully lots and lots of customers will share that cost, so that you can make a profit. After the finance people are through moving bits of paper around you can finally sign the paperwork to install your server farm. Speaking of paperwork, make sure you get a confidentiality agreement signed by the Hosting Company and a copy of the original document signed by all parties involved. In conclusion All of this breaks down into the few simple things: Know what your needs are before Read More...
Nimble Releases New Social CRM Platform
Yesterday Nimble released the public beta of its social CRM platform at the Demo Spring 2011 event. In a future blog post, I will share my thoughts on the

lots verbs  CRM. Today, we have lots of helpful tools, with one major disadvantage: they can rarely be used together. If you can use a tool for communication, it probably does not help much with collaboration. And if it addresses both communication and collaboration, then it will probably not address contact management or help you manage your appointments. By way of an example, Jon challenged me to share with him my list of tools for the activities mentioned above. Here’s my list: Contact management: mostly with Read More...
Announcing the Upcoming TEC CRM Buyer’s Guide: Focus on Innovation
CRM has changed enormously over the past decade. New technologies and changing customer behavior have both had a great impact on the way companies manage their

lots verbs  • Pricing: You can get lots of great tools, but how much is it going to cost you? • Product direction: Is innovation an integral part of the software development strategy of the vendor? Or is the vendor simply developing new features that are nice to have, but possibly not supported or further enhanced in the future? Stay Tuned… Also in TEC’s upcoming CRM Buyer’s Guide: Each section of the guide will feature a matrix comparing the most relevant solutions for that category of innovation. The Read More...
The “Aha! Moment”
Most business leaders rely heavily on their business management software for making critical decisions and for managing operations. That’s why when it becomes

lots verbs  were being used, and lots of data was rekeyed each month. Collin Hann, owner of Import Logistics, saw that this system was exhausting for the staff. The owner looked to his certified public accountant (CPA) for a recommendation. He was delighted to learn that a modern accounting system could substantially reduce the amount of labor hours required to process their mountain of data. The challenges these business leaders faced are common. Over time, business leaders get caught up in the daily grind of Read More...
Symbian, Microsoft Try to Slap Palm Around
Palm Computing’s PalmPCs will be facing stiff competition from Microsoft and the Symbian consortium, each of which is trying to grab a large share of the

lots verbs  Quartz-like offering (i.e., with lots of features) in advance of Quartz's arrival. The Palm VII has wireless capabilities, but it appears that Quartz will go beyond that. In addition, Palm might consider bundling free/low-cost Word and Excel translators with their products. Customers can purchase various third-party Excel and Word viewers, and Palm Desktop can run, or at least work with Excel, but customers may decide they want more. The original Palm Pilot was highly focused, with the main point being Read More...

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