FinancialForce.com, the offspring of an established best-of-breed provider of accounting and project-based applications and a cloud computing pioneer, aims to help companies align finance, sales, and service for profitable growth through its accounting, billing, and professional services automation (PSA) applications. Tom Brennan, FinancialForce.com’s vice president of product marketing, discusses the company’s successes.
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Primavera , and Deltek Maconomy , FinancialForce.com will have to offer more Microsoft Project –like task scheduling capabilities and work breakdown structures (WBSs) and earned value management (EVM) capabilities. The company’s recent release has made improvements to task management, although its goal is not to build another Microsoft Project. FinancialForce.com has a bi-directional link with Microsoft Project and finds the need to coexist with it, as it does with Microsoft Excel in financial areas.