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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 market attractiveness


Addressing Channels and the Low-End Market
Microsoft announced plans to increase resources and provide new tools and offerings for MBS independent software vendors (ISV) and value-added resellers (VAR

market attractiveness  good estimate of the market opportunity in their region or country. Partners are encouraged to use this data in combination with their own data to determine the relative attractiveness of serving a targeted market segment. Solution Finder —To increase the visibility of Microsoft's extensive portfolio of partner vertical solutions, this Web-based tool will be launched in the second half of calendar year 2005 to help customers select industry-specific partner solutions and related MBS financial management

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » market attractiveness

Enterprise Resources Planning (ERP) Market - Dismal 1999, the New Millennium to bring Relief (for Some)


The worsening plight of most ERP vendors, caused by the market slowdown, which started in the fourth quarter of 1998, continued in full force throughout 1999. The market size for 1999, with the 4th quarter yet to be reported, is estimated at $18.5B-$19.5B (12%-16% growth over 1998), with sales expected to top $55B-60B by 2003, for a CAGR of 28%-32%. ERP software suites will become universal business applications that will encompass front-office, business intelligence, and e-commerce/supply chain management, and ERP will no longer be the acronym sufficient enough to cover it, so we would like to suggest a new acronym - iERP, meaning Inter(

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The ERP Market 2001 And Beyond - Part 3: Rating The Vendors


We generally believe that, in the long run, market winners will be those vendors with an established large customer base and with huge financial and human resources that would make them more responsive to any future challenges such as sudden market trends and/or technology paradigm shifts.

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Made2Manage Offers New Functionality And A VIP Treatment Part 2: Market Impact


During last two years, Made2Manage had mobilized its resources to evolve from a vendor of traditional ERP software to a provider of 'one-stop-shop' enterprise business applications.

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Will A Big Fish's Splash Cause Minnows' Flush Out Of The CRM Pond?


While Microsoft’s zeal to deliver a market-ready CRM product may speak to the CRM market’s attractiveness, Applix’ exit may, on the other hand, indicate that the niche CRM vendors without a clear differentiating value proposition have not much to look for there in the long run.

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Adapting to the New Retail Market


The current market is asking retailers some difficult questions—ones their existing processes and tools can’t answer. It takes a mix of science, retail intelligence, and merchandising art to ensure that every store in a supply chain carries the right inventory, while maintaining a high service level and market share. Learn how to better respond to the demands of consumers and rationalize your assortment at a local level.

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Mid-market ERP Vendors Leveraging (and Occasionally Outdoing) Microsoft’s “Plumbing” - Part 2


Part 1 of this blog series analyzed Epicor and SYSPRO, the two renowned enterprise resource planning (ERP) mid-market incumbents that heavily harness Microsoft’s platform tools. To that end, the business productivity tools that were illustrated in my recent blog post on what 2010 might have meant to Microsoft’s business solutions (which reflected on the highly publicized mid

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The Net Market of the August Moon


Calico Commerce has opened up a subsidiary to sell its business-to-business software products to the Japanese market.

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The ERP Market 2001 And Beyond - Aging Gracefully With The ‘New Kids On The Block’


Although we believe that exorbitant growth rates are a matter of the past, growth will remain the word associated with the ERP market in the 2000’s. ERP will, however, have to share the spotlight with the fast growing adolescent ERP-adjacent areas like SCM, CRM and e-procurement.

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PeopleSoft Revamps World for Its Mid-Market "Express" Conquest Part Two: Market Impact


The major factors of success in business applications for the mid-market segment have traditionally been--flexible pricing, packaging and deployment options; speed of implementation; vertical focus; interconnectivity to other applications and legacy systems; product scalability and scope expandability; Internet and wireless device accessibility; low cost business-to-business (B2B) electronic connectivity; and a single point of contact possibly with a local consulting and implementation support. PeopleSoft seems to have captured (or at least tackled) most of these.

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PeopleSoft Internationalizes Its Mid-Market Forays


There has been an intensifying hullabaloo in the mid-market, with all Tier 1 players delivering solutions tailored for small-to-medium enterprises (SMEs) and incumbent Tier 2/Tier 3 vendors defending their turf. PeopleSoft expands its forays outside the US with its recent announcements.

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