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Documents related to » market research london


Usability
Poor usability leads to irritation and fatigue and it has an adverse impact on the usage experience. In an on-line shopping web site, it can lead to loss of revenues. Poor usability in business applications leads to increased help desk costs. On the other hand, better usability makes our usage experience more fun and can increase productivity. A highly usable on-line shopping web site tempts repeat visits, builds customer loyalty, and increases its revenue-earning potential.

MARKET RESEARCH LONDON: tools available in the market that help the software engineer develop prototypes rapidly. Many of these tools allow re-usability so that the prototypes developed at the early stages can be used as part of the actual software being developed during the later stages. In other words, the prototypes need not be discarded. Three, screen navigation and workflow could be demonstrated and signed-off before coding actually begins. Here, use could be made of a structured methodology like the Delta Method for
2/15/2004

IBI + IBM = EAI
The latest entrant in the race to support IBM's MQSeries Integrator Version 2 is Information Builders (IBI) with its Middleware Technology Group's 'Enterprise Connector for MQSeries Integrator'. The product provides SQL access to over 80 different data sources, and should prove a good fit with MQSI. In addition, IBI has announced support for IBM’s WebSphere Application Server.

MARKET RESEARCH LONDON: data for e-business success. Market Impact The addition of MQSI Version 2.0 support to the Enterprise Connector product will have a similar effect on the market to that caused by the WebSphere integration. The sheer breadth of data access interfaces will make this product difficult to compete with (when the customer has a heterogeneous environment). According to IBI, the integrated product simplifies the process of developing message flows, and can reduce the time, effort, and cost associated with
12/14/2000

What is SRFM?
The planning, execution and partner collaboration processes of nearly all companies today are driven by a

MARKET RESEARCH LONDON: experience, or from the market information currently available to sales, marketing, and procurement. In contrast, point forecast systems are only able to capture a single best guess . Information about the range of potential outcomes—clearly critical and valuable—is excluded from core systems as a result, forcing informal manual processes to attempt to cover it. The Core of SRFM Two processes form the core of SRFM, both of which are built on supply and demand range forecast foundations. The
4/23/2004

Analyse This
Enterprise applications have long been providing the means for businesses to collect required data and deliver it to the right people. Now that sales and marketing professionals are empowered with the right tools to better serve their customers and gather insights on all customers' interactions, the question to ask is what's next? We see the answer in a tight integration between Enterprise applications and Analytics.

MARKET RESEARCH LONDON: Comments Product Definition and Market Impact With company s data warehouses now filled with terabytes of historic data it is crucial to adopt tools that would allow marketers to better understand their customers and build adapted strategies for a true one to one relationship management. The increasing demand to allow end users to access, analyze, and deliver information in an organization has amplified the need for the business intelligence (BI) market and its technology. Understanding customer behavior
7/23/2003

What’s in a Name?
Hewlett-Packard, following a path recently trod by IBM, has decided to maintain a single 'e-PC' product name, eliminating the e-Vectra and e-Brio names.

MARKET RESEARCH LONDON: competing in the same market as Compaq s iPAQ and IBM s NetVista products. Currently, the standard Vectra product line is aimed at the corporate PC market, and standard Brio is aimed at small business. The SMB e-PC line will cover both those markets. HP will provide only four different hardware configurations for the new line, a reduction from the eight for the combined e-Vectra and e-Brio lines, which have four each. HP expects to have shipped 500,000 units by April, 2001. Market Impact We believe this
10/23/2000

Rentable Procurement
Rightworks chose Exodus to host its on-line procurement solution. Rightworks plans to provide a service that outsources procurement solutions via the web.

MARKET RESEARCH LONDON: through a subscription service. Market Impact This announcement represents an emerging market of web hosted business applications. By leveraging the internet, Application Service Providers (ASP) may deliver business tools while simultaneously creating user communities with tremendous purchasing capabilities. The ASP market is in its infancy. The market, participants and focus remains undefined. The move by Rightworks and Exodus is a natural progression as procurement software providers look to partner
1/3/2000

Is Baan Clinically Dead?
On January 4, 2000 Baan, Europe's No. 2 business software company, sank deeper into trouble as its CEO resigned and it forecast a fourth quarter loss of $240 million to $250 million after restructuring. Its shares plunged over 30 percent as analysts cut recommendations on the loss-making vendor, which has yet to name a replacement for Mary Coleman, who is returning to her Silicon Valley home after taking charge only last May.

MARKET RESEARCH LONDON: million was already below market forecasts, but its chief financial officer Jim Mooney said in November that the company planned to get back in the black in 2000, even allowing for a shift in its product pricing. I m really surprised by Coleman s departure because [investors and customers] had perceived Coleman as very positive for the shareholders, said Jeroen van Harten, an analyst at Rabo Securities. Some analysts saw Baan as a possible takeover target if its stock were to weaken to around its
1/20/2000

How 3Com, Became 1Com
3Com is getting out of it’s no-growth modem and high-end networking businesses. It’s already spun off the high-growth Palm unit. What will be left?

MARKET RESEARCH LONDON: trading on 21 March. Market Impact First 3Com spun off Palm, Inc. Now it s walking away from 45% of its revenue stream and 23% of its workforce. What will be left? Cash. 3Com CEO Eric Benhamou noted that 3Com s cash account exceeded US$3 Billion during the analyst briefing on 20 March. It s going to use that to fund its restructuring. 3Com will be left with investments in high-potential sectors such DSL, a still-profitable SOHO (small office home office) and midrange networking business, and relatively
4/7/2000

Gateway Drops AMD
Gateway Inc. will phase out its use of CPUs from AMD.

MARKET RESEARCH LONDON: sales volume of microprocessors. Market Impact This announcement marks Intel s continued gains in the consumer PC marketplace, achieved primarily through price cuts on its processors, and will lead to faster market consolidation. Gateway s decision will have a negative effect on AMD, reducing both sales volumes and profits. In addition, if AMD is to continue to challenge Intel s dominance, it cannot afford to lose vendors of this size (845K systems shipped in Q2 1999 1 ). Although this announcement had
9/29/1999

A Matter of Trust
When important information is withheld, it leads to enormous inefficiencies or even disasters in the supply chain. Trust is needed to streamline decision making and interactions in the supply chain. But, in spite of what

MARKET RESEARCH LONDON: like the changes to market assumptions, scenarios, product roadmaps and transitions (strategy, timing, risks), and supplier performance (goals, actuals, and improvement plans). There are occasional instances where a trading partner abuses this position of trust, but the end result is usually bad for the abuser. For example, a CPG company planned a major promotion with one of its retailers. A week before the planned promotion, the manufacturer did a promotion on the same exact product at a lower price
6/22/2004

The ERP Ecosystem
Three major parties (vendors, consulting services, and adopting organizations) are identified in the ERP ecosystem, in which different parties need different key success factors. This article also discusses some challenges that may have an impact on the ERP ecosystem.

MARKET RESEARCH LONDON: trying to maintain their market leadership via two major dimensions. One way is by expanding the scope of their products to include other relevant application areas, such as customer relationship management (CRM), supply chain management (SCM), supplier relationship management (SRM), and product lifecycle management (PLM). The second way is by expanding the range of their customer base to reach smaller-sized customers with different offerings. Besides the in-house development forces that maintain major
12/5/2008


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