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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 market segmentation oracle


Epicor Picks Clarus' Bargain At The Software Flea Market
Taking advantage of its rival Microsoft’s either reticence or satiation, Epicor recently acquired its long-term partner Clarus for an almost next to nothing

market segmentation oracle  company entered the e-sourcing market through the acquisition of iSold.com , an auction and dynamic pricing vendor, while the acquisition of Ireland-based SAI/Rodeo Technologies has added support for the payment and settlement process. Clarus has also partnered with TPN Register for content management, webMethods for its Clarus Fusion integration toolkit, and with Silver Oak Partners for strategic sourcing expertise for both direct and indirect goods and materials and for expense segmentation and reportin

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » market segmentation oracle

Recent Developments in One Price Management Provider's Business


A quality product offering doesn't guarantee success for any up-and-coming vendor, especially in a market requiring more awareness and depending on organizational change. While Zilliant appears to be the early market leader, its long-term success depends on several factors.

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War Looms in the On-demand CRM Market (and Beyond)-But Will You Profit from It?


Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it may be the architect of its own downfall—and Microsoft is poised to take advantage. But will you profit from the Salesforce.com-versus-Microsoft war?

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Ramco Systems - Diversity Marshaled Through Flexibility Part 3: Challenges and User Recommendations


That Ramco Systems offers good product functionality and technology bundled with a reasonable price tag and short time-to-market should create a powerful value proposition. However poor marketing and sales execution may significantly undermine it.

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Six Success Factors for Building a Best-run Marketing Organization


To address evolving market demands, companies must take new approaches to marketing activities and integrate all company functions. Customer relationship management (CRM) can empower your marketing organization to support growth and demonstrate value to customers. Find out six factors that can allow your company’s marketing team to make intelligent decisions and drive effective end-to-end marketing processes.

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Oracle Warehouse Builder: Better Late than Never?


Close to a year behind schedule, Oracle released Warehouse Builder to the market. Oracle, in an interesting contradiction in terms, has stated that the product is “already in production at nearly 20 beta sites.” But is it too little too late?

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Oracle E-Business Suite vs. Oracle JD Edwards EnterpriseOne for Mixed-mode ERP


They say a picture is worth a thousand words—but in my opinion, graphs are sometimes worth even more. Therefore, I decided to let the graphs do most of the talking about the main differences between Oracle JD Edwards EnterpriseOne (JDE) and E-Business Suite (EBS). In order to do that, I have selected our Mixed-mode Enterprise Resource Planning (ERP) Evaluation Center because it has

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Oracle RightNow


Oracle RightNow Feedback Cloud Service is a feedback management software solution that “listens” to the voice of the customer as it becomes available on the Web, across social media, and in contact centers. The solution employs targeted feedback capture methodologies, a functionality that engages clients post-service. In addition, it allows for personalized messaging, audience targeting and segmentation, and emotion detection. The reports and dashboards represent customer feedback graphically. Oracle RightNow Feedback Cloud Service also offers a polling widget.

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Oracle Adds Compendium to Oracle Eloqua Marketing Cloud


Oracle has announced the acquisition of Compendium, a cloud-based content marketing platform provider, to augment the capabilities of its Eloqua Marketing Cloud. Compendium’s solution uses a data-driven approach to align relevant content with customer data and profiles, which helps companies more effectively attract prospects, engage buyers, accelerate prospect conversion, and ultimately drive top

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Oracle Mends Its Ways To Bounce Back


Despite its inclination to traditionally thrive on a moderate amount of controversy and to fly a number of trial balloons, Oracle, has also been a practical company, often modifying its strategy and adopting a tack that would work better. Thus, while Oracle's declining revenue and profit are painfully noted, the company has been taking some long overdue moves to appease its customers and to play fair with the competition. Time will only tell, however, whether Oracle has used these slower economic times to get its act together and to position itself for the its future revival.

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Examples Of How Some Mid-Market Vendors Might Remain Within The Future Three (Dozen)? Part Two: Agilisys Market Impact


The most recent merger looks initially like a positive move for both companies and their customers, since Agilisys further enlarges a foothold in the discrete automotive manufacturing (which it has recently started with BRAIN) and solid SCE product modules that it might embed into its own SCM suite and possibly cross-sell into many industries (yet to be scrutinized, though).

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