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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 marketing accountant


Deltek Conference Previews


marketing accountant  Smith, Vice President, Corporate Marketing and Communications at Deltek. New Products Discussion PJ : I know that iBASEt Solumina is the embedded product in the Deltek Costpoint MES offering. Why did you pick it and not other technologies? PS : iBASEt is a clear leader in our project-based, engineer-to-order (ETO), build-to-order (BTO), and maintenance, repair, and overhaul (MRO) type environments. For heavily regulated, project-based organizations, iBASEt Solumina stands out as one of the few solutions

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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The New and the Noteworthy: 2008 Vendor Wrap-up


2008 seemed to be the year for mergers and acquisitions (M@As) in the world of enterprise software—with companies like Oracle picking up Primavera Software’s project and portfolio management (PPM) offering, and Symantec grabbing up MessageLab’s messaging and web security offering. But it was also a year for some software firms to see their latest solutions shine. With 2008 nearing its end

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ERP and SCM Implementations Part Two: Interfaces and Priorities


To a large extent, software packages do work out of the box. Packages that do not perform perfectly or as users would expect is when dissatisfaction arises. These can be dealt with in a rational manner through the employment of effective project and change management procedures. However, an area that typically creates problems, whether expected or not, is the development of interfaces between proprietary software that cannot be replaced.

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Deltek Going Private Again




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Understanding Business Intelligence and Your Bottom Line


Given that virtually all small and midsized businesses can benefit from business intelligence (BI) tools, the real question is how much of this technology constitutes a good investment of time and energy? Your need to determine what BI tools you really require to drill down and extract the key performance data that will make your company more efficient and profitable.

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HR Tech 2013 Interview: Lisa Rickard, Senior Manager, Product Marketing, Epicor HCM


HCM Analyst Raluca Druta interviews Lisa Rickard, Senior Manager of Product Marketing for Epicor HCM, live on the show floor at the 2013 HR Technology® Conference & Exposition. Listen and find out how how Epicor is responding to its customers’ biggest challenges, what the SMB market is looking for in a human capital management (HCM) solution, and what’s coming up in Epicor HCM.

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The Art and Science of E-mail Marketing


When crafting an e-mail marketing campaign, a few guidelines should be followed in order to maximize its effectiveness. Believe it or not, e-mail marketing is not only an art, but a science as well. Carefully balancing the needs of the audience, properly communicating your inspiring message, and using the right technology to manage the interaction are some of the key ingredients needed to make it a success.

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A Positioning Process Helps Product Marketing Managers Do More


Because product marketing managers constantly juggle competing priorities, companies should consider implementing a formal positioning process as a way of cloning their product marketing managers. Rationale documents and message strategies become vehicles that transfer product knowledge to marketing and sales.

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Content Raven Launches Marketing Analytics


Content Raven, a cloud-based file distribution toolkit that adds content control, security, and analytics to files, has announced the addition of Marketing Raven to its suite of products. The new marketing analytics tool aims improve content marketing, lead nurturing, and revenue opportunities by providing in-depth tracking data and real-time alerts on engagement activity.

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Rules-based Marketing: Helping Companies Transform Leads into Sales


For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing departments are no longer the only keys to marketing success. Rules-based marketing is an automated strategy involving if–then rules, resulting in communications that are more timely, relevant, and consistent across multiple communication channels, for even the smallest organization.

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4 Ways Sales and Marketing Should Use Training to Drive Revenue


This executive report presents findings from SumTotal’s Training and Information Sharing survey of sales and marketing professionals.

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