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Enterprise Marketing Management (EMM)
Enterprise Marketing Management (EMM)
The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively an...
 

 marketing plan for rfp


Rules-based Marketing: Helping Companies Transform Leads into Sales
For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing

marketing plan for rfp  sales department. If your marketing plan is to drive potential customers to your website, why not have a system that automatically segments visitors and immediately sends not just a single generic auto responder email, but a series of autoresponses with highly relevant information that they want? Sending relevant content to the right people at the right time is the key to turning suspects into prospects and customers into repeat customers. iMarketing Automation allows companies to manage, track, easily

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Enterprise Marketing Management (EMM) RFI/RFP Template

Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points, Platforms, Security, Administration, Lea... Get this template

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Start evaluating software now

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Enterprise Marketing Management (EMM)
Enterprise Marketing Management (EMM)
The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively an...

Documents related to » marketing plan for rfp

Evaluating SaaS Solutions: A Checklist for Small and Midsized Enterprises


This paper from Saugatuck Technology discusses relevant criteria for evaluating SaaS solutions targeting small and midsize firms, and raises key questions that should be asked. It is important to ensure that a SaaS solution is well aligned with business requirements, and can accommodate change and growth. The paper also provides an evaluation template for executives to use in conducting evaluations of SaaS solutions.

marketing plan for rfp  finance department, human resources, marketing and sales departments may all have particular, related, functional requirements that should be considered. Conversely, if the SaaS solution should be an Integrated Business Suite that serves all or many parts of the business, be sure to consider requirements from all departments that may be touched, however indirectly, by the SaaS solution. Should the best available SaaS solution lack some critical function, and no alternative presents itself, you may want Read More

Oracle E-Business Suite (12.1) for Human Resource Management Certification Report


Oracle E-Business Suite (12.1) is now TEC Certified for online comparison of human resource management (HRM) solutions in TEC's Evaluation Centers. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

marketing plan for rfp  evidenced by the vendor's marketing message, the application has superior scalability, from as few as 5 users to over 10,000 users. It offers the ability to set up multiple sites for different legal entities or remote subdivisions within the same company. There are few principal competitors of Oracle E-Business Suite on the market; most of them are human resource modules or subsystems of large ERP systems, such as SAP ERP, Lawson Software, and another Oracle's product—Oracle PeopleSoft. However, other Read More

Looking for Oil and Gas ERP Software? Check Out TEC’s Newest Evaluation Center


TEC's research model of oil and gas ERP systems is now live. This means you can research and compare ERP solutions for the oil and gas industry at TEC's Oil and Gas Evaluation Center. Solutions include ERP systems from Microsoft, Oracle, and SAP, and many other vendors coming soon. We’ll keep you posted on some second-tier vendors offering exciting products that emulate first-tier solutions, but

marketing plan for rfp  a state-of the art marketing/pricing database—one that gave them a major competitive advantage. When it came time for ERP implementation, the company balked at replacing the program with a standard (but less sophisticated) module included in the ERP package. For them, the capacity to integrate was a must-have, and it may be for you. 3. Hardware management Oil and gas companies ride a fine line between balancing technology costs with the functionality and performance they need. Most companies have five Read More

The Role of Sales Training Requirements Definition and Requests for Proposals in the Success of Technology Companies


The first step in choosing an effectiveness service provider (ESP) that best meets your company's needs is to develop a requirements definition. When used as a request for proposal, the requirements definition can be a powerful evaluation and negotiation tool.

marketing plan for rfp  to a training company's marketing campaign. Countless companies have invested millions in these informal approaches, leaving them with a confused or demoralized sales force, lost business opportunity, and a training budget spent with little to no measurable return. A Look at Costs A training event for fifty sales people can cost an organization almost $109,000. For companies in many industries, two sales training events per year are required for their people to stay competitive. If you gather your sales Read More

Oracle JD Edwards EnterpriseOne 9.0 for ERP for Mixed-mode Manufacturing Certification Report


Oracle JD Edwards EnterpriseOne 9.0 is now TEC Certified for online evaluation of mixed-mode manufacturing solutions in the enterprise resource planning (ERP) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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SAP for Chemicals: A Packaged Solution for Mid-market Companies


Packaged solutions for the chemicals industry are available from SAP and selected partners. Still, given a number of other viable solutions, prospective users will have to decide whether SAP would indeed be the best solution without the packaged option.

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Netsize Mobile Marketing Survey 2009


Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns.

marketing plan for rfp  Mobile Marketing Survey 2009 Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns. Read More

The Service Equation: 4 Keys for IT to Create Value for the Business


IT organizations struggle with the challenges of shrinking budgets, ever-changing technology, compliance pressures, and more. For greater efficiency, many IT organizations are turning to information technology service management (ITSM) to help improve processes. But there’s still too much focus on technology and not enough on business outcomes. Learn key strategies for changing your approach to delivering IT services.

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The Business Need for CRM for Large and Medium Sized Enterprises


The software for business market developed in response to large organizations’ need to manage their assets and main activities. Be it customer relationship management (CRM), human capital management (HCM), or enterprise resource planning (ERP), initially only large enterprises were able to commission and acquire such products. But as with anything else that grows successfully in our global economy

marketing plan for rfp  and insurance markets, enterprise marketing management (EMM), quote-to-order (Q2O) systems, and sales force automation (SFA), as well as general CRM solutions. Call for Vendor/VAR Submissions The undertaking of putting together a buyer’s guide cannot be done without the help of TEC’s vendor and VAR community. Interested CRM vendors are welcome to submit case studies or success stories before February 22nd. Read More

Financial Forecasting: Room for Improvement for People, Process and Technology


Preparing an accurate forecast in this volatile business climate is challenging. Still, it is critical for businesses to be able to predict outcomes for the next month, quarter or year, and be able to respond quickly when the actuals vary significantly from the forecast. Forecasting may be equal parts art and science, but the most dialed-in enterprises report using a solid, collaborative process for generating accurate forecasts.

marketing plan for rfp  financial forecasting,accurate financial forecasting,accurate financial forecasts,rolling forecasts,implementing rolling forecasts,better financial forecasting,IDG Research Services Read More

Transition for Manhattan Associates Necessary for Long Term Growth


Based in Atlanta, Georgia, $78 million Manhattan Associates, Inc. develops, markets, and supports supply chain execution systems for distribution center management and Internet fulfillment. 1999 was a difficult year for the vendor, marked by reorganization and management turnover in the midst of rapid corporate expansion. Completing its transition to an Internet enabler will be important for Manhattan's long term future.

marketing plan for rfp  transportation management capabilities. Its marketing strategy lacks the intelligence to resolve PkMS's highly interrelated warehousing and transportation features. The nuances of this interoperability are lost when Manhattan's message reaches the IT community. Undefined Internet product strategy: Apart from its success in providing fulfillment back-ends for Internet retailers (See TEC News Analysis article: Manhattan Associates' New Partnership with CommercialWare ), Manhattan lacks web-enabled Read More

Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

marketing plan for rfp  Marketing Success Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success. Read More

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IFS Applications (v. 8.0) is TEC Certified for online evaluation of enterprise resource planning (ERP) solutions for oil and gas industry (upstream) in the ERP Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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Vitria OI 4: Data for Today and for the Future


Vitria is a long-time player in the provisioning of software solutions for analyzing information in real time. Founded in 1994 by two entrepreneurs—Drs. JoMei Chang and Dale Skeen, Vitria’s current chief executive officer (CEO) and chief technology officer (CTO), respectively, Vitria has evolved its operational intelligence and business process management (BPM) applications into mature and stable

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