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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 marketing process flow chat


Sword Ciboodle-One More BPM-Centric CRM Provider
What does BPM have to do with CRM? Sword Ciboodle can tell you. The vendor delivers process-based customer interaction solutions to contact centers to improve

marketing process flow chat  Ciboodle’s future product and marketing vision, specifically, CRM in the age of the social Web and CRM in the context of a modern, multi-channel contact center. Mitch is a passionate technology executive with expertise in software architecture, implementation services, and product positioning. Mitch has held several successful leadership positions and enjoys the challenge of delivering mission-critical business applications to Fortune 500 companies.   Mitch has a unique and focused perspective on both

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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How to Choose the Right Hosted CRM Solution for You


How can you get the most out of a customer relationship management (CRM) solution while reducing operating costs and increasing overall profitability? By purchasing a hosted CRM solution that’ll provide the benefits of an on-premise CRM solution without the need for a complex implementation or the assistance of an in-house IT team. Hosted CRM is a cost-effective solution that promises a quick return on investment (ROI).

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CRM is Busting Out Of Its Britches: Operational, Analytical, and Collaborative CRM Are Born


Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise applications, but not much beyond. Fast forward to 2001. CRM has gotten fat, and the fatter it gets, it becomes more difficult to understand, more expensive to buy, more difficult to implement, and less likely to satisfy - either buyers of the software or their customers. Keep your eye on the ball: your customers, and your business.

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Cutting the Risk from CRM Purchase and Deployment


Customer relationship management (CRM) applications have evolved from risky eighteen-month IT projects into productivity tools that any size of business can deploy. Indeed, many mid-market companies have chosen to roll out a “hosted” solution, whereby the solution is accessed over the Internet. However, going through the selection process has become more cumbersome recently, with more options available than ever before.

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The Lexicon of CRM - Part 2: From J to Q


C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part two of a three-part article to provide explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, we continue the Lexicon of CRM.

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Business Process Management in Free and Open Source: An Overview of the Demand and the Supply


Free and open source software (FOSS) has become a hot topic in the business process management (BPM) market. This article discusses the relevance between BPM and FOSS, and makes suggestions for BPM seekers that prefer FOSS.

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Managing the Process of Process: Establishing the Right Goals and Improving Operations and Systems to Hit the Mark


North American process manufacturers face increasing challenges related to heightened security, pricing pressures, global competition, and rising costs. Thus, continuous improvement of processes is imperative to remaining competitive. How close is your company to world-class? And how focused are you on process improvement? Find out how get started on a process improvement strategy that will have long-term benefits.

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Meeting Process Manufacturing Challenges Through More Potent Functionality


The process manufacturing market remains one of the most competitive and dynamic segments of manufacturing. Process manufacturers must evolve to meet the challenges of changing market demands, the increasing commoditization of products, and the volatility of pricing in energy and raw materials.

A powerful enterprise resource planning (ERP) system with detailed functionality should help process manufacturers manage active ingredients throughout their operations by enabling them to buy raw materials and cost goods more precisely; scale formulas up or down, automatically; track lot inheritance; and define product sequencing, which is evaluated based on multiple characteristics, to reduce downtime and changeover costs in the production schedule.

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The Definitive Guide to Engaging Content Marketing


Have you ever wondered what content marketing is? Have you ever wondered why you need it? This guide gives you seven easy ways to identify engaging content marketing and tells you its three major benefits. Beyond that, this guide walks you through the planning, creation, and design stages of developing quality content. You'll also learn about publishing and promoting your content, and measuring its effect.

An effective content marketing strategy helps your brand engage with potential customers early in the buying cycle and build a relationship with them. After reading this guide, you'll have the tools you need to get started and build a successful content marketing strategy.

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W4 BUSINESS FIRST 8.5 for Business Process Management Certification Report


W4 BUSINESS FIRST 8.5 is now TEC Certified for online evaluation of business process management (BPM) solutions in the Enterprise Resource Planning (ERP) Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

marketing process flow chat   Read More

Enterprise Marketing Management (EMM)


The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.

marketing process flow chat   Read More