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New Product Delivers Spark to Online Marketing
Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct online permission marketing

marketing research firms  Delivers Spark to Online Marketing New Product Delivers Spark to Online Marketing D. Geller - May 10, 2000 Event Summary Responsys Jumpstart is designed to bring the power of Responsys' permission marketing engine to smaller companies than its typical customers, which include Verisign, Virgin, eToys and Lands' End. Responsys products, both the new Jumpstart and the Responsys Insight and Responsys Interact products targeted to the larger companies, offer complete control of e-mail marketing campaigns and Read More...
Enterprise Marketing Management (EMM)
The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively an...
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Documents related to » marketing research firms


Marketing and Intelligence, Together at Last
Net Perceptions ties its own business intelligence package along with Angara’s technology for improving conversion rates into a tidy ASP package.

marketing research firms  Intelligence, Together at Last Marketing and Intelligence, Together at Last D. Geller - August 1, 2000 Event Summary Angara offers an ASP-based service for targeting web site content to unidentified visitors (see article, Getting Strangers to Take Your Candy ). The company buys online profile data from other websites. These are data that users agree to provide in exchange for receiving newsletters or other offers or are captured from clickstreams by online advertising networks such as MatchLogic. By Read More...
Secure Analytics: Maximizing Data Quality and Minimizing Risk for Banking and Insurance Firms
Do you use real customer profiles and statistics to drive marketing efforts, or real employee data for salary or benefit analysis? While these activities are

marketing research firms  and statistics to drive marketing efforts, or real employee data for salary or benefit analysis? While these activities are critical to success, they can put you at risk for a data breach. But with a data security system, you can maintain the data’s original properties, while giving clearance for key business activities to proceed. Learn how to assure your sensitive data is protected. Read More...
Design Can Be Your Next Asset to Manage: E-mail Marketing
In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time

marketing research firms  Asset to Manage: E-mail Marketing Beginning with e-mail marketing we will explain the advantages of this medium and how it can be used as part of overall marketing solution. Beyond simply driving short-term results, you'll see potential opportunities to differentiate your firm, so you can expand your market share, while continuing to build brand awareness Source: Liquid Comma Resources Related to Design Can Be Your Next Asset to Manage: E-mail Marketing : E-mail Marketing (Wikipedia) Design Can Be Your Read More...
Deltek Acquires Traffic LIVE for Marketing Agencies’ Front Office
Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. This acquisition

marketing research firms  Acquires Traffic LIVE for Marketing Agencies’ Front Office Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. Sohnar has 40 employees based in London, Sydney, and New York and manages a portfolio of hundreds of clients in 23 countries. This acquisition broadens and deepens Deltek’s portfolio of professional services automation (PSA) solutions by delivering front-office capabilities that marketing agencies (and other Read More...
Delivering Superior Customer Value in Communications Firms Enabling Optimal Offer Creation for Service Providers
In response to the harsh economic climate, communications service providers (CSPs) are concentrating on improving offers of voice, content, and data services

marketing research firms  SAP,sales management,lead generation,customer management,relationship management,customer relationship,customer relationship management,customer management relationship,sales management jobs,sales leads,sales lead,crm management,customer crm,web based crm,sales lead generation Read More...
Technology Evaluation Centers (TEC) Research Shows Efficient Field Service Management (FSM) Pivotal in the Age of the Customer
In today’s market, everything starts and ends with the customer. From this perspective, the service sector must ensure fluidity in its operations to guarantee

marketing research firms  Evaluation Centers (TEC) Research Shows Efficient Field Service Management (FSM) Pivotal in the Age of the Customer TEC’s online FSM software evaluation tool matches key requirements with industry-leading solutions, to help organizations choose the best-fit solution for their needs. Montreal, Canada (April 28, 2014) — In today’s market, everything starts and ends with the customer. Customer experience spans the lifecycle of a product, from concept and design to sales and service. From this Read More...
Thank You for Your Interest in Oracle Research from TEC
To view the latest information on oracle and to access software evaluations and reports, please visit. TEC oracle resource center.

marketing research firms  You for Your Interest in Oracle Research from TEC Thank you for your interest in Oracle. For almost three decades, Oracle software solutions have been helping businesses like yours run more efficiently and profitably. Now TEC has created new ways to help you find out how Oracle products and services can help your business grow. To view the latest information on Oracle and to access software evaluations and reports, please visit TEC Oracle Resource Center For a free custom report comparing Oracle ERP Read More...
Vertical Marketing--What Is A Vertical?
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical

marketing research firms  is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think. Vertical Marketing Motivation The benefits of vertical Read More...
The Seven Deadly Sins of Software Marketing
Huge amounts of money are spent on marketing collateral—you need to ensure that you get your money's worth. This article discusses seven common mistakes made

marketing research firms  Deadly Sins of Software Marketing Marketing collateral does not come cheap. Costs associated with textual content, graphic design, and production quickly add up. Obviously, you want to get an appropriate return on your investment. This article looks at seven common mistakes, or sins, made when developing marketing collateral for the software industry. The sins in question consider such concepts as targeting your market, lowering costs, and making it convenient for potential customers to use your Read More...
Online Marketing: Choosing an Online Marketing Company
In today’s competitive marketplace, the need for effective online marketing and advertising services is more important than ever before. This white paper covers

marketing research firms  Marketing: Choosing an Online Marketing Company In today’s competitive marketplace, the need for effective online marketing and advertising services is more important than ever before. This white paper covers the basics of online marketing, the strategies, and the different marketing methods available today. From online advertising services to complete online marketing solutions, you’ll be informed of the options available so that you can make a sound decision when you are ready to choose an Read More...
Bloor Research
Established in 1989, Bloor Research conducts analysis, information technology research, and consultancy. The company publishes white papers, reports, and

marketing research firms  Research Established in 1989, Bloor Research conducts analysis, information technology research, and consultancy. The company publishes white papers, reports, and product evaluations. Read More...
Finance Executives on the Value of Technology Investment for Midsize Companies-CFO Research Paper
Read this report from CFO Research Services to learn why finance executives at midsize companies say that an integrated approach to BI and planning helps

marketing research firms  Executives on the Value of Technology Investment for Midsize Companies-CFO Research Paper Read this report from CFO Research Services to learn why finance executives at midsize companies say that an integrated approach to BI and planning helps maximize their ROI in technology. Read More...
Forrester Research, Inc.
International research and advisory firm Forrester Research provides its clients consumer and business data, consulting, peer-to-peer executive programs, events

marketing research firms  Research, Inc. International research and advisory firm Forrester Research provides its clients consumer and business data, consulting, peer-to-peer executive programs, events, and online communities. Read More...

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