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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 marketing research proposal example sample


Developing an Effective CMMS Implementation Plan
Today’s maintenance staff is tasked with doing more with less. The challenge here is that their efficiency ratings when measured can be as low as 10% to 40%. So

marketing research proposal example sample  Management Implementation Plan | Marketing Plan Implementation | Policy Implementation Plan | Post Implementation Plan | Process Implementation Plan | Program Implementation Plan | Program Protection Implementation Plan | Project Management Implementation Plan | Proposal Implementation Plan | Quality Implementation Plan | Redevelopment Implementation Plan | Reorganization Implementation Plan | Research Implementation Plan | Risk Management Implementation Plan | Sample Implementation Plan | Security

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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How Winners Trap Their Competition


Using the highest degree of professionalism and integrity, you can protect your value proposition from competitive attack by setting traps for the competition. By knowing the competition's actions, behavior, and practices, you can identify damaging behavior. After exploring the potential risks and rewards, you can then consider what might be done to snare the competition. Exposing the competition's deficiencies with this mousetrap model will not only spare your client the expense, disruption, and embarrassment of a poorly executed implementation, but it will increase your ability to effectively compete.

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IT Investment Decision Making: Getting to "Yes"


Many technology sales cycles get bogged down in the IT department. But while it is unlikely that a sale will get anywhere without IT management buy-in, IT approval is no guarantee of success. Getting a “yes” requires accessing and influencing other decision-makers, especially in the finance department. And along the way, there are plenty of others who can say “no.”

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The Role of Sales Training Requirements Definition and Requests for Proposals in the Success of Technology Companies


The first step in choosing an effectiveness service provider (ESP) that best meets your company's needs is to develop a requirements definition. When used as a request for proposal, the requirements definition can be a powerful evaluation and negotiation tool.

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How to Outsell the Competition: The Benchmarking Edge for Successful Sales Execution


Benchmarking is a process where companies compare their performance over time against their competition. In doing so, they can identify where their strengths lie and where improvement may be needed. The point of benchmarking is to focus on areas that will yield the best return. For companies to succeed in their benchmarking efforts and gain a sustained competitive advantage, five key steps should be considered.

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Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

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Vertical Marketing--What Is A Vertical?


What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think.

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The State of Global Clinical Research Trials


New technologies and changing economic conditions have triggered a number of changes in the pharmaceuticals, life sciences, and biotech sectors. Increased global sales of life sciences products and growing demand for drugs present drug industry companies with a host of opportunities. However, the mandate for clinical trials has led to considerable inflation in their research and development (R&D) expenditure. The resolution lies in using emerging markets as an alternative to conduct these trials. Thanks to new technologies, the cloud, and social media/online portals, the pharmaceuticals, life sciences and biotech sectors can make the most of the emerging opportunities. Learn how.

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Info-Tech Research Group


Info-Tech Research Group is an information technology research and advisory company. Founded in 1997, the company’s focuses include IT research, analyst services, and market research.

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Research Analyst Job Opportunity


We're seeking a couple research analysts to join our team in Montreal (our headquarters). Essentially we'd like additional research analysts for enterprise software subjects such as BI, asset management, ERP, etc. Candidates must be able to apply critical thinking skills to all aspects of their research. If the following job description interests you, please contact us. A

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How to Make Any Content SEO-friendly


Content marketing has become an important piece of a modern digital marketing plan. Marketing teams are producing more content than ever, working closely with editorial teams, and pumping out blog posts—all to attract more potential buyers to their web properties. In this new digital landscape, writers and content marketers are key players in the search optimization equation, but most don't yet know the rules of the SEO road.

In this e-book, we'll tell you everything you need to know to make your content SEO-friendly. SEO can be complicated, highly-technical, and full of nuance. We'll show you how and where writers can play a role in SEO, and walk you through 3 steps to optimize your content for search engines.

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