X
Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
Get free sample report

Compare Software Solutions
Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
Compare Now
 

 mass email marketing


Design Can Be Your Next Asset to Manage: E-mail Marketing
In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time

mass email marketing  | Most Effective Online Mass E-Mail Platform | B2B Firms | Multi-variate Testing | Change in Law Email | Email Marketing Case Study | Seasonal Promotion Email | Phising | Average E-Mail User | Spoofed E-Mail Addresses | Promotional Tools for Retails Companies | HTML E-Mails | Topical White Paper | Targeted Email Marketing | Internet Marketing Business | Email Blast Marketing | Affiliate Internet Marketing | Internet Marketing Promotion | Internet Marketing Tool | Technology Evaluation Centers Email Blast

Read More


Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

Evaluate Now

Documents related to » mass email marketing

BoldFish’s Opt-In E-Mail Delivery System ~ ‘Oh My That’s Fast!’


BoldFish will deliver the message faster and more reliably than any other opt-in mail delivery system on the market today.

mass email marketing  send bulk emails,sending bulk emails,bulk emailing,rent email list,bulk email service,bulk emailing software,email list rental,send bulk email,bulk emailer,sending bulk email,bulk email,mass email service,email lists for sale,email list for sale,bulk emails Read More

CRM and Technological Solutions: Be the Customer


In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications grew; namely, the customer. Ignore him at your peril.

mass email marketing  Forrester Research in Cambridge, Mass., showed that 45 percent of companies surveyed are considering CRM projects, either full-blown or pilots, and 37 percent have installations under way or complete. These are Global 3500 firms, says Bob Chatham, an analyst at Forrester. Our study also shows a typical firm in this category will spend $15 million to $30 million per year on software and services to enhance the customer conversation. These are dramatic numbers. If you're your company's CIO, you just Read More

Why Demandware Is Out in Front in the Digital Commerce Sector


Whether you call it e-commerce, e-retailing, digital commerce, or something else entirely, there is a veritable revolution going on in the internet commerce space. While consumers continue to seek and expect near-perfection in the digital commerce experience, vendors have been struggling to deliver what should be a seamless experience across channels. Demandware has been particularly assertive

mass email marketing  actual perspective; better, even mass, editing capability to make it easier to make changes to product selection, etc.; and more options for previews of a new page or Web site before it is launched. Demandware is acutely focused on perfecting what is touching the customer, and is using internal development, as well as leveraging the capabilities of their LINK partners to deliver more empowerment to the merchant. And while this is part of the bargain for every digital commerce vendor, Demandware seems to Read More

How to Comply with Data Security Regulations


A remote data backup solution can be compliant with almost any international, federal, or state data protection regulation—and can be compliant with the common caveats of most data security laws by providing functionality like data encryption and secure media control. And, as some regulations require files to be archived for several years, you can create a routine that archives files you select for backup and storage.

mass email marketing  Backup Program | Backup Mass Data Storage | Backup Encryption | Backup Disaster Recovery | Backup Data Remote Service | Backup Data Offsite Services | Backup Data Center | Backup Data | Backup Appliance | Automatic Backup Software | Automatic Backup | Automated Backup Software | Archive Backup | Application Security | Advanced Encryption Standard | Access Data | about Data Base | Read More

Positioning Makes Your Marketing Budget Go Further-and Hit the Target


Many business-to-business (B2B) software companies don't have a formal positioning process, and it's costing them time, money, and much more—a marketing message that misses the mark. This article explores the benefits of implementing a business process for positioning.

mass email marketing  business-to business,B2B,positioning,marketing,marketing message,business process,feedback loop,message strategy,return on investment,ROI Read More

Marketo Launches New Component of the Marketing Nation


The marketing automation provider Marketo introduces Marketo Program Exchange, a new addition to its Marketing Nation platform. Marketing Nation is a free-of-charge network that can be joined by any Marketo customer. Marketo Program Exchange provides users with access to a pre-built marketing programs library. These templates have been created and deemed as best-of-breed by Marketo customers

mass email marketing   Read More

Search Engine Marketing - Best Practices


The Internet has an important role to play in marketing campaigns. Learn the three basic steps to build a successful web strategy that will leverage and optimize the power of the World Wide Web.

mass email marketing   Read More

B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results


For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create urgency and demand for products and services. With the foundational premise that marketers need to drive more revenue while optimizing marketing investments, successful business-to-business (B2B) companies have focused on four critical pillars needed to optimize the lead-to-sale process.

mass email marketing  Demand Generation: How Successful Companies Are Improving Sales and Marketing Results B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results s If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Score your leads, nurture them and convert them to customers automatically. Silverpop Engage B2B (formerly Vtrenz) is the leading on-demand marketing automation solution forB2B marketers. Source : Vtrenz Inc Read More

The Essential E-mail Marketing Deliverability Guide


According to Web services provider IronPort, over 92 billion spam messages are sent around the world daily. While it may seem like an uphill battle, several strategies are available that can help. To combat these threats, many organizations are implementing new technologies to secure their inboxes by blocking unsolicited messages. Discover what other tactics your business can adopt to help e-mail deliverability.

mass email marketing   Read More

Neolane Announces New Version of Neolane Marketing Analytics


Neolane has introduces a series of enhancements for its marketing analytics platform. The solution was designed to help marketers plan, target, execute, and measure personalized messages across channels. According to the press release, new enhancements eliminate the need to rely on the expertise of data scientists or information technology (IT) staff while permitting marketers to usebig data

mass email marketing   Read More

IBM Marketing Performance Analytics


The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?”

mass email marketing  CMO, IBM marketing, marketing, marketing analytics, customer analytics, marketing performance, marketing performance analytics, IBM Read More

Leveraging Customer Lifetime Value to Increase Return on Marketing Investment (ROMI)


As one-to-one marketing begins to permeate mainstream business practices, organizations in highly competitive markets struggle to gain an advantage. Thus, as part of an ongoing effort to differentiate products and services, best-in-breed organizations are now using a tool called “customer lifetime value,” a metric that projects a customer’s value over the entire span of that customer s relationship with a company.

mass email marketing   Read More

Turn the Social Data Flood into Solid Marketing Decisions


Improve customer satisfaction, identify trends, and make smarter marketing decisions with IBM Social Media Analytics.

mass email marketing  social media, IBM, customer analytics, marketing, IBM social media, social media analytics, real-time analytics, customer data, customer trends Read More

Calgoo In-Calendar Marketing


The increasing number of marketing messages consumed by the average person every day is making it harder for businesses to reach their target audiences. Lack of calendar interoperability has made it impossible to place advertising in the calendars of desktop calendar and web calendar users. Find out how delivering in-calendar content, on a purely opt-in basis, can be an effective alternative to e-mail marketing.

mass email marketing   Read More