Microsoft's foray into the CRM arena has not been a bed of roses, despite its indisputably large marketing muscle and R&D investment, its strong channel, traditionally attractive pricing policies, and the aura and experience within the market segment. Microsoft CRM remains both a threat and an opportunity for the most nimble mid-market CRM vendors. Microsoft’s entry with CRM evangelism through an array of seminars nationwide has bolstered the market’s awareness of the need for CRM applications.
of the single-database integrated Navision , Great Plains , Solomon , and Axapta products, and whether the envisioned and still maintained integrated products' delivery dates at the end of 2003 will also be delayed like in the case of Microsoft CRM's delay. Further, MBS is not yet exactly a uniformly global company, as its product offerings and channel strategy differ notably within different markets. Not many customers can still integrate or use interchangeably MBS' Great Plains, Solomon, Axapta, and