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NetGenesis Predicts The Future From Mouse Trails
NetGenesis recently released NetGenesis 5, a suite of web analytics applications that do more than report simple web statistics. NetGenesis claims that its new

netgenesis  since evolved into the NetGenesis 5 product suite that provides analytics to measure stickiness, frequency, and other sophisticated site visit characteristics. The analytics applications can be used in conjunction with third party campaign management and content management products from vendors such as Annuncio and Vignette. The analytics data can be merged with catalog and transaction data. This enables sites powered by NetGenesis to provide relevant content, marketing campaigns and site promotions Read More...

SAS Puts the “E” in “Data”
SAS Institute has applied its data mining technology to the Internet. The company released products that will help companies analyze and predict the behavior of

netgenesis  products from Accrue and NetGenesis can capture data at a deeper network level. Some sites, more typically the technically savvy dot-coms will appreciate the advantages of this, such as showing when people cancel the loading of a page, something that cannot be determined from web logs. Some products have add-on features; NetGenesis, for example, has one that is optimized for sites that use shopping carts. We therefore strongly recommend a very careful selection procedure to identify all the ways that Read More...
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Documents related to » netgenesis


ASP Traffic Analysis! What Next - ASP Odometers?
WebTrends will begin offering an Application Service Provider (ASP) solution for web traffic analysis. The offering has options both for traditional traffic

netgenesis  from companies like Accrue, NetGenesis and SAS. But, again, these products tend to be more specialized, and the companies that use them are unlikely to be fazed by the purchase of an additional server, so there won't be much growth for WebTrends against those products on the basis of an ASP offering. User Recommendations It may seem that an ASP solution to traffic analysis for a website that is being served in-house is another example of a solution seeking a requirement. But traffic analysis - especially Read More...
Predictive Product Keeps Debtors’ Prison Empty
SLP InfoWare adds a module that identifies credit risks.

netgenesis  to e-commerce, companies like NetGenesis and E.piphany currently in that market are not likely to forgo the burgeoning mobile computing arena. User Recommendations SLP InfoWare is a company that offers a wide range of predictive CRM products, and seems likely to be bringing out more in the future. This makes them particularly attractive to companies that will want or need more than one such type of analytic application. Since SLP InfoWare's traditional customer base is in industries like Read More...
Informix Decides to Start Analyzing Websites
Informix, a leader in data warehousing and business intelligence software, has developed an application named i. Decide Web Success that promises to provide dot

netgenesis  in business intelligence and NetGenesis and WebTrends in web analysis, but few vendors deliver both capabilities. Information on other vendors that compete in this space can be found in the article: What Good Is Information If Nobody Sees It? . Realizing that its strength lies in data integration, Informix is actively pursuing alliances to provide best of breed e-business applications to use i.Decide Web Success' central data repository as a platform. According to an Informix representative BroadVision Read More...

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