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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 online marketing metrics


Marketing Automation: Coming of Age Slowly
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve

online marketing metrics  from multiple sources, including online registries or directories, customer databases, flat files, billing systems, and external customer lists. That data is then used to target a consistent message across multiple channels to specific segmented (profiled) customer sets. Theoretically, these applications may justify the ROI rationale through A more effective customer acquisition, owing to extremely focused campaigns that are personalized and tailored to specific customer segments Increased customer retent

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Maintenance Connection Onsite/Online (v. 5.0) is TEC Certified for online evaluation of computerized maintenance management system (CMMS)–enterprise asset management (EAM) solutions in the Asset Management Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

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MC Press Online


MC Press Online is a publisher of education and training materials, including books and articles. Articles and code libraries are available on the company’s website, along with a buyer’s guide that lists industry products and services.

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