X
Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
Get free sample report

Compare Software Solutions
Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
Compare Now
 

 online marketing research


Online Marketing: Choosing an Online Marketing Company
In today’s competitive marketplace, the need for effective online marketing and advertising services is more important than ever before. This white paper covers

online marketing research  Marketing: Choosing an Online Marketing Company In today’s competitive marketplace, the need for effective online marketing and advertising services is more important than ever before. This white paper covers the basics of online marketing, the strategies, and the different marketing methods available today. From online advertising services to complete online marketing solutions, you’ll be informed of the options available so that you can make a sound decision when you are ready to choose an

Read More


Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

Evaluate Now

Documents related to » online marketing research

Adobe Releases 2014 Digital Index Online Shopping Predictions


Adobe releases its 2014 Digital Index Online Shopping Forecast for this year’s holiday season, an important guide for senior marketing and e-commerce executives across industries.

online marketing research  $7 of $10 spent online with the top-500 U.S. retailers are reportedly measured by Adobe Marketing Cloud.)   Adobe data predicts the following (based on the analysis of aggregated and anonymous data of more than 1 trillion visits to 4,500 retail web sites over the last 6 years and 20 billion visits this October): Online prices will hit rock bottom on Thanksgiving Day, lower than on any other day during the holiday season. Record sales of $1.35 billion (USD) are expected on Thanksgiving Day, a 27% Read More

New Product Delivers Spark to Online Marketing


Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct online permission marketing campaigns. The company offers free use of the product for small campaigns during the beta period.

online marketing research  Product Delivers Spark to Online Marketing New Product Delivers Spark to Online Marketing D. Geller - May 10, 2000 Event Summary Responsys Jumpstart is designed to bring the power of Responsys' permission marketing engine to smaller companies than its typical customers, which include Verisign, Virgin, eToys and Lands' End. Responsys products, both the new Jumpstart and the Responsys Insight and Responsys Interact products targeted to the larger companies, offer complete control of e-mail marketing Read More

Netsize Mobile Marketing Survey 2009


Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns.

online marketing research  Mobile Marketing Survey 2009 Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns. Read More

Online Marketing: Content Marketing to Keep Google Happy


There is no denying that content marketing is a must-do for any online business. Content is what drives your social media marketing and SEO campaigns, and without a strong content marketing campaign propelling your brand forward, your Internet marketing will eventually plateau. A content marketing campaign should mainly be focused on creating informational and educational content, not promotional material for your brand, building your authority as an industry expert. Find out how to do this while meeting SEO standards.

online marketing research  a must-do for any online business. Content is what drives your social media marketing and SEO campaigns, and without a strong content marketing campaign propelling your brand forward, your Internet marketing will eventually plateau. A content marketing campaign should mainly be focused on creating informational and educational content, not promotional material for your brand, building your authority as an industry expert. Find out how to do this while meeting SEO standards. Read More

A Marketing Survival Guide


Find out in the white paper data quality: a marketing survival guide.

online marketing research  Marketing Survival Guide Duplicate customer and prospect records. Incomplete data. Incorrect data. Fraudulent data. Do these problems sound familiar? These problems can frustrate your marketing efforts by undermining your business potential—and they cost you money. But how can you prevent these problems from occurring? And how do you deal with them if they've already taken root? Find out in the white paper Data Quality: A Marketing Survival Guide . You'll learn the different types of data problems, why Read More

Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

online marketing research  Marketing Success Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success. Read More

Server and Desktop Solutions: What the Research Means for Small and Medium Enterprises


Different types of organizations show distinct preferences when assigning importance to the criteria on which to base their operating system selection. Small and medium enterprises need to carefully analyze the available data to accurately evaluate their strategic IT investments.

online marketing research  open source software,closed source software,Microsoft Windows,Linux,free solutions,commercial solutions,OS,operating systems,SME,small to medium enterprises,AHP,analytical hierarchy process,total cost of ownership,TCO,user-friendliness Read More

A Beginner's Guide to App Marketing


Despite the prominence of mobile applications and the growth in mobile usage, app marketing is still underused by most marketers. But the right program can turn insights on app user behavior, demographics, and more into targeted marketing campaigns to boost usage, convert users, and increase mobile revenue. This guide details top app marketing strategies, including best practices and potential campaigns to try.

online marketing research  Beginner's Guide to App Marketing Despite the prominence of mobile applications and the growth in mobile usage, app marketing is still underused by most marketers. But the right program can turn insights on app user behavior, demographics, and more into targeted marketing campaigns to boost usage, convert users, and increase mobile revenue. This guide details top app marketing strategies, including best practices and potential campaigns to try. Read More

Thank You for Your Interest in Oracle Research from TEC


To view the latest information on oracle and to access software evaluations and reports, please visit. TEC oracle resource center.

online marketing research  thank interest oracle research tec,thank,interest,oracle,research,tec,interest oracle research tec,thank oracle research tec,thank interest research tec,thank interest oracle tec,thank interest oracle research. Read More

Analytics To Optimize Marketing Performance—Tools Can Help Marketers Make Better Decisions


Marketing departments cannot optimize what they are not managing, and they cannot manage what they are not measuring. This analyst piece from Ventana Research shows that to be able to take control and do effective planning, marketers need insights that can only be supplied by marketing analytics.

online marketing research  To Optimize Marketing Performance—Tools Can Help Marketers Make Better Decisions Marketing departments cannot optimize what they are not managing, and they cannot manage what they are not measuring. This analyst piece from Ventana Research shows that to be able to take control and do effective planning, marketers need insights that can only be supplied by marketing analytics. Read More

Focus Research


Focus makes the world's business expertise available to everyone. At the heart of Focus is a network of thousands of leading business and technology experts who are thought leaders, veteran practitioners and upstart innovators in hundreds of different topics and markets.

online marketing research   Read More

Fast Facts: Latest Sales & Marketing Stats


Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more.

online marketing research  Facts: Latest Sales & Marketing Stats Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more. Read More

Ventana Research


Ventana Research is a research and advisory services firm that provides guidance to help organizations manage and optimize performance.

online marketing research   Read More