Since there are multiple vendors offering hosted customer relationship management (CRM) applications, the buyer’s toughest decision is finding a vendor that offers the many benefits that come from a workflow engine similar to those used in multimillion-dollar CRM deployments. Truth be told, CRM alone is not enough, as not all providers have a workflow engine which enables full process automation.
one of them to OPTIKA, a provider of enterprise content management and business process automation software, based in Colorado. His 15 years of management experience include product development, marketing, sales and consulting with a strong focus on imaging, document management, Workflow and CRM applications. About Entellium: Founded in 2000, Entellium is an early pioneer of hosted CRM solutions serving global customers like Pan Pacific Hotels and Resorts, Standard Chartered Bank, and TELUS