Mid-market and the SMB segment are the next frontiers and a promised land for all the enterprise vendors, small and large alike.Still, the willingness of smaller IT departments to go for more sophisticated technology beyond the all-too-common dispersed islands of information on Excel spreadsheets, Access-based reports and queries, or even managers’ pocket paper-pads and post-it notes, does not guarantee any vendor an easy ride.
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of SAP, PeopleSoft and Oracle will likely get it eventually right through their deep pockets-backed perseverance, their brand recognition, and repeated modifications and fine-tuning of their strategy to win the less chartered lower-end of the market. The latest above tacks should be regarded as prudent moves, although indisputably belated. Nonetheless, these moves should confirm these vendors' commitment to smaller customers through the renewed focus and better-attuned offering. A less known fact might