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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 personal crm relationship management


Remedy Makes CRM a Personal Matter
Remedy announced its acquisition of Axtive Software Corporation, a provider of relationship marketing software that supports personalized interactions between

personal crm relationship management  they really want is personal attention will welcome sites that seem to remember their last calls and can tailor information to their skill level and previous history. Companies benefit from increased information and from additional possibilities for creating marketing relationships with customers. While the CRM product is certainly the right place to start integrating personalization, it will be interesting to see whether Remedy eventually finds ways to add value to its E-procurement product and other

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Customer Relationship Management (CRM)

Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services. 

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