Astute IT strategies should help any company develop a strong competitive advantage whether it be improved time-to-market, better insights about customers behavior and preferences, or to devise a more efficient supply chain. This should be embraced by Sears Holding and Federation/May.
(see Inovis Delves into PIM by Snatching QRS ). Accurate product descriptions, specifications, pictures, etc., should give consumers and business partners more confidence that they will receive exactly what they want. Consequently, product categories beyond traditional books, CDs, DVDs or games are becoming more popular for multichannel retailing. QRS, which keeps a file of 90 million universal product codes (UPC), is the bridge between disparate product information protocols used by suppliers and the