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Documents related to » Pragmatic Marketing


Powering Marketing Success
Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

PRAGMATIC MARKETING: Powering Marketing Success Powering Marketing Success Source: SAP Document Type: White Paper Description: Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase
9/1/2010 3:24:00 PM

“B” Before “e” When Marketing to “C”
ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation.

PRAGMATIC MARKETING: “B” Before “e” When Marketing to “C” “B” Before “e” When Marketing to “C” D. Geller - May 15, 2000 Read Comments D. Geller - May 15, 2000 Event Summary The name of ResponseLogic, Inc. s newly released product is ADAPTe. While the e is probably intended to represent the expert systems technology at the product s heart, they are sending another message by putting the e after the name. While definitely an e-commerce company, ResponseLogic has its roots and focus in business. Their
5/15/2000

Salesforce Marketing Cloud Unveiled Today » The TEC Blog
Salesforce Marketing Cloud Unveiled Today » The TEC Blog TEC Blog     TEC Home     About TEC     Contact Us     About the Bloggers     Follow TEC on Twitter    RSS   Discussing Enterprise Software and Selection --> Fast, Accurate Software Evaluations TEC helps enterprises evaluate and select software solutions that meet their exacting needs by empowering purchasers with the tools, research, and expertise to make an ideal decision. Your software selection starts here. Learn more about

PRAGMATIC MARKETING: Dreamforce, industry watch, salesforce, Salesforce Marketing Cloud, TEC, Technology Evaluation, Technology Evaluation Centers, Technology Evaluation Centers Inc., blog, analyst, enterprise software, decision support.
19-09-2012

Amdocs Overhauls Its Marketing
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization, realize that they need to differentiate customers' experiences from the competition, to enhance customer loyalty and increases profitability.

PRAGMATIC MARKETING: Amdocs Overhauls Its Marketing Amdocs Overhauls Its Marketing P.J. Jakovljevic - August 3, 2005 Read Comments Amdocs Profile Amdocs (NASDAQ: DOX), is a leading provider of billing systems, customer care, and support for the communications industry in North America, Europe, and the rest of the world. A global company with revenue of about $1.8 billion (USD) in fiscal 2004, Amdocs employs over 9,500 IT professionals and serves customers in more than 40 countries around the world. Headquartered in Ra anana,
8/3/2005

Tibco Takes a Pragmatic Approach to Multicasting
Tibco Software and Cisco Systems have co-designed a network delivery method called the PGM (Pragmatic General Multicast) protocol. PGM allows a server to transmit a multicast message only once. The PGM software will then ensure delivery to all of the intended recipients. This is a much-awaited improvement on the existing multicast protocol, where the server has to transmit the message to each client individually, which increases the load on the network.

PRAGMATIC MARKETING: Tibco Takes a Pragmatic Approach to Multicasting Tibco Takes a Pragmatic Approach to Multicasting M. Reed - January 3, 2001 Read Comments M. Reed - January 3, 2001 Event Summary Tibco Software Inc. (NASDAQ: TIBX), a provider of real-time infrastructure software for e-business, today announced it has delivered open source code for its Pragmatic General Multicast (PGM) networking software to software developers and content providers. PGM software ensures reliable simultaneous delivery of messages to many
1/3/2001

Improving CRM Investments: Optimizing the Customer Life Cycle with Intelligent Marketing Automation
Building customer relationships requires six key elements to be in place and working together to maximize your customer relationship management (CRM) investment. Because these strategies are synergistic, one missing piece can have an impact on the effectiveness of the other parts. Find out about the six components that can lead you to having—and using—a profitable CRM system that includes a marketing automation solution.

PRAGMATIC MARKETING: Improving CRM Investments: Optimizing the Customer Life Cycle with Intelligent Marketing Automation Improving CRM Investments: Optimizing the Customer Life Cycle with Intelligent Marketing Automation Source: Engagement Systems Document Type: White Paper Description: Building customer relationships requires six key elements to be in place and working together to maximize your customer relationship management (CRM) investment. Because these strategies are synergistic, one missing piece can have an impact on
12/7/2009 10:13:00 AM

How to Make Marketing Integration a Whole Lot Easier
Want to really frighten someone? Invite the poor soul to a meeting titled “Marketing Integration Planning.” Because when marketers hear “integration” they imagine the goal is total, perfect integration, and lose heart—not realizing smaller victories can be achieved along the way with big payoffs. Demystify integration: discover what’s really achievable based on the needs and capabilities of your company and suppliers.

PRAGMATIC MARKETING: How to Make Marketing Integration a Whole Lot Easier How to Make Marketing Integration a Whole Lot Easier Source: Alterian Document Type: White Paper Description: Want to really frighten someone? Invite the poor soul to a meeting titled “Marketing Integration Planning.” Because when marketers hear “integration” they imagine the goal is total, perfect integration, and lose heart—not realizing smaller victories can be achieved along the way with big payoffs. Demystify integration: discover
3/2/2009 8:40:00 AM

Vertical Marketing, Inc


PRAGMATIC MARKETING: Vertical Marketing, Inc. (VMI) is a privately owned company founded in 1985 and incorporated in 1987.

Six Success Factors for Building a Best-run Marketing Organization
Six Success Factors for Building a Best-run Marketing Organization. Reports and Other Software Package to Use In Your System or Building a Best-run Marketing Organization. To address evolving market demands, companies must take new approaches to marketing activities and integrate all company functions. Customer relationship management (CRM) can empower your marketing organization to support growth and demonstrate value to customers. Find out six factors that can allow your company’s marketing team to make intelligent decisions and drive effective end-to-end marketing processes.

PRAGMATIC MARKETING: Six Success Factors for Building a Best-run Marketing Organization Six Success Factors for Building a Best-run Marketing Organization Source: SAP Document Type: White Paper Description: To address evolving market demands, companies must take new approaches to marketing activities and integrate all company functions. Customer relationship management (CRM) can empower your marketing organization to support growth and demonstrate value to customers. Find out six factors that can allow your company’s
12/20/2007 2:13:00 PM

Falling through the Cracks: The Hidden Issue That May Be Crippling Your Sales, Marketing, and Customer Service Databases
The contact database sits at the heart of any successful customer relationship management (CRM) program. Indeed, most CRM efforts aim at improving revenues based on the contact database. But what about the information that never made it into the database at all? The investment in these leads will often be lost—and the sales may go straight to the competition.

PRAGMATIC MARKETING:
4/23/2007 5:29:00 PM

Creating Business Value with Communication-enabled CRM Processes: Enhancing Marketing, Sales, and Service
Creating Business Value with Communication-enabled CRM Processes: Enhancing Marketing, Sales, and Service. Find IT Solutions and Other Applications for Your Decision Related to the Business Value with Communication-enabled CRM Processes Customer relationship management (CRM) issues can often be traced to ineffective processes involving human communication. But you can overcome the limitations of marketing, sales, and service processes. With communication-enabled business processes—powered by communications systems integrated with business applications—you can have more visibility into interactions and improve your end-to-end performance. Learn more.

PRAGMATIC MARKETING: Creating Business Value with Communication-enabled CRM Processes: Enhancing Marketing, Sales, and Service Creating Business Value with Communication-enabled CRM Processes: Enhancing Marketing, Sales, and Service Source: SAP Document Type: White Paper Description: Customer relationship management (CRM) issues can often be traced to ineffective processes involving human communication. But you can overcome the limitations of marketing, sales, and service processes. With communication-enabled business
9/29/2008 10:44:00 AM


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