It seems JDA Software, a leading supply chain management (SCM) solution vendor, is just a short step away from being able to manage the entire SCM process. Focused on the retail industry, JDA helps retailers satisfy “connected, always-on” consumers. TEC principal analyst P.J. Jakovljevic recaps JDA FOCUS 2012, which highlighted the vendor’s aggressive move into the cloud.
provide real time offer optimization
buyers if they can provide consistent experience, access, and brand image for customers. To that end, JDA Customer Engagement Cloud captures customer interactions across multiple channels—mobile, e-commerce, partners, social media, and store—to understand cross-channel customer preferences. This capability then leads to mobile empowerment of consumers as well as store and field associates through real-time access to customer details, including universal cart, purchase history, and order details (see