Salesforce.com announced Salesforce1 for Financial Services, with the idea to better help retail banks, wealth management companies, and insurance providers attract, connect with, and retain customers. The cloud platform leader expects significant demand for customer relationship management (CRM) solutions from private enterprises and governmental organizations.
and tracked to give retail banks a single view of all prospective customers in order to build 1:1 experiences. In addition, leveraging the aforementioned Salesforce1 Platform, independent software vendors (ISVs) and system integration (SI) partners are building new industry-specific technologies to help financial services companies manage their business in the cloud and leverage social, mobile, and connected apps. Deloitte has introduced BankApp , a banking CRM accelerator, which, with its onboarding