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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 sample questionnaire marketing


On-time Product Delivery and Customer Satisfaction
Fusion UV is the world s leading producer of ultraviolet curing equipment. Its outmoded legacy system couldn t handle the company s complex manufacturing system

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Enterprise Performance Management: Cycle II


In February 2009, Quocirca interviewed 800 individuals across eight geographies about their views on, and usage of, enterprise performance management (EPM) tools and processes. The research was repeated in December 2009 and there was a clear improvement in understanding of EPM basics. However, much remains to be done. The overall increase in the EPM sub-indices does not mean there is room for complacency. Find out why.

sample questionnaire marketing  out across the same sample group in both cycles. Using the same group leads to a natural drift towards higher scores, as familiarity with the subject drives the scores. Also, between the two cycles, individuals may have left an organisation, and organisations themselves may have been acquired or have disappeared. There will, however, be some overlap of response at the organisation level within the two cycles of the research: when looking at large companies in relatively small geographies, this is Read More

Marketing without Analytics: Is It Really Analytics?


You can have the best sales pitch in the world, but if you don’t know who your audience is, or what they’re looking for, your strategy is based on chance. Marketing—smart, cost-effective marketing—is about listening to what a specific person or group of people are looking for and responding to their needs or desires. Learn how to use analytics to focus your marketing efforts, for more effective and efficient results.

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The Seven Deadly Sins of Software Marketing


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Design Can Be Your Next Asset to Manage: E-mail Marketing


In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time frames. E-mail marketing has many advantages when used as part of an overall marketing solution. Beyond just driving short-term results, you’ll see opportunities to differentiate your firm—so you can expand your market share while building brand awareness.

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Enterprise Marketing Management (EMM)


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Oracle Adds Compendium to Oracle Eloqua Marketing Cloud


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Amdocs Overhauls Its Marketing


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Leverage Google Analytics to Enhance Marketing Awareness and Performance


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