As the battle for the mid-market intensifies and each Tier 1 vendor is exhibiting its bag of tricks for small-to-medium enterprises, SAP is trying a twofold strategy of promulgating its mySAP.com offering for the higher-end of the mid-market, while offering a recently acquired product to appeal to complexity-adverse smaller enterprises.
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rather than for e.g., Scala , Best Software , QAD , Made2Manage, Syspro , SCT , Baan , IFS , Intentia , MAPICS , Navision, Ross Systems , Microsoft Great Plains, to name only some of well-known mid-market incumbent products. The latest upbeat results and future outlook from many of these may speak in regard of SAP's limited success in their space. Small enterprises, like their bigger brethren, need some differentiation means in the market, and that will not be achieved by implementing a cut-and-dried