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Software Functionality Revealed in Detail
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 science news article


The Art, Science & Software Behind (Optimal) Retail Pricing - Part 5
Part 1 of this series expanded on some of TEC’s earlier articles about companies’ need for better pricing management and optimization practices. This series

science news article  optimization contestant (although the science behind retail pricing optimization might still be beyond the grasp of Business Objects). The competition can still come from niche retail software vendors targeting smaller retailers, such as  KSS Retail  and from statistical tool vendors such as  SAS Solutions for Retail . On the consulting and  intellectual property (IP)  front, competitors can be marketing information providers for the CPG industry such as  ACNielsen  and  Information Resources,

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

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The “Four Ps” of marketing strategy, also known as the "marketing mix," are basically applicable to all businesses. TEC’s two-part blog post series in 2008 talked about the importance of pricing management in a down economy. Price and promotion in particular are the lubricants in retailing, although the two remaining Ps--product and place, are indisputably important there as well. In his guest

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