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Customer Relationship Management (CRM)
Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...
 

 sct s marketing


PeopleSoft Takes Aim at Foods Industry
PeopleSoft and Bradley Ward will integrate their products in an alliance aimed at the food processing industry. The completed solution will let companies' link

sct s marketing  International (division of GEAC), SCT Corp., and MARCAM among others. Market Impact In theory, integration of machine-level control systems like SCADA and transaction execution systems, such as core ERP, offers vast improvements in supply chain synchronization. Production plans generated in ERP systems quickly become obsolete and must constantly be refreshed with new shop floor level data. There are at least two major obstacles to surmount in sharing data between the shop floor and management level in a

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Enterprise Marketing Management (EMM) RFI/RFP Template

Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points, Platforms, Security, Administration, Lea... Get this template

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Customer Relationship Management (CRM)
Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...

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The Enterprise Applications 'Arms Race' To Be Number Three


Although their consolidation appetite is not diminishing by any means, some major acquisition protagonists like SSA Global and Infor seem to be showing signs of more deliberation and even restraint, rather than jumping the gun to indiscriminately gain market share.

sct s marketing  (which stems from the SCT Process and Mercia acquisitions), is the SupplyWEB supply replenishment product for automotive suppliers, which has already incorporated the best functionality from former Future Three and Brain (see The Pain and Gain of Integrated EDI Part Two: Automotive Suppliers Gain ), and which has meanwhile been rewritten in Java and is available for all ERP products. Further examples include the Infor eCommerce (formerly bizLinx ), eStorefront , and eCatalog products from the Infor Read More

SAP APO: Will it Fill the Gap?


Announced over two years ago, SAP's Advanced Planner and Optimizer (APO) is geared toward the supply chain management market, where it will compete head-to-head with established best-of-breed vendors like i2 and Manugistics. With a massive 190 pilot implementations underway around the globe, a picture of SAP's new supply chain suite is beginning to emerge.

sct s marketing  Inc. 5/98 $135 M SCT Corp. Fygir Logistic Information Systems B. V. 9/98 $35 M J. D. Edwards & Co. Numetrix, Ltd. 6/99 $80 M Product Strategy and Trajectory SAP is targeting APO primarily at the electronics and high tech (EHT), consumer products, metal and paper, automotive, pharmaceuticals and chemicals industries. APO promises broad functionality, real-time access to transaction data and seamless integration with SAP R/3. Although the first companies to acquire the new package will likely be current Read More

Adexa Prepares To Step Into The Spotlight


From its roots in advanced planning and scheduling, Adexa, Inc. has emerged as a strong player in the business-to-business collaboration software market. With an aggressive marketing campaign and potential public offering, the company hopes to end its toil behind the scenes and take center stage.

sct s marketing  goal such as SynQuest, SCT Corporation, and Aspen Technology. A possible match for Adexa is EXE Technologies, an SCE vendor with broad geographic coverage that offers fulfillment and distribution execution software on Unix platforms. A choice that would bring synergy in the apparel market is Manhattan Associates. User Recommendations Users in semiconductor and electronics should place Adexa high on any short list and should not be daunted by its relatively short operating history and small size. Adexa's Read More

Micro-verticals, Channels, and New Technologies for Infor Supply Chain


If you are evaluating supply chain solutions in 2014, Infor’s offerings are worth another look, particularly if you have not looked at how Infor is using its new technologies to enhance its supply chain offerings.

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HR Tech 2013 Interview: Lisa Rickard, Senior Manager, Product Marketing, Epicor HCM


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Analytics To Optimize Marketing Performance—Tools Can Help Marketers Make Better Decisions


Marketing departments cannot optimize what they are not managing, and they cannot manage what they are not measuring. This analyst piece from Ventana Research shows that to be able to take control and do effective planning, marketers need insights that can only be supplied by marketing analytics.

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Design Can Be Your Next Asset to Manage: E-mail Marketing


In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time frames. E-mail marketing has many advantages when used as part of an overall marketing solution. Beyond just driving short-term results, you’ll see opportunities to differentiate your firm—so you can expand your market share while building brand awareness.

sct s marketing  expand market share,market share,differentiate brand,brand differentiation,build brand awareness,brand awareness,e-mail roi,B2B e-mail marketing,e-mail best practices,email platforms,e-mail marketing,Liquid Comma Read More

The Marketing Services Provider: A Marketer’s Most Strategic Hire


When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating the services offerings as well as the capabilities of various marketing services providers. Find out how.

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Building the Business Case for Operational Marketing


Over the past few years, many marketing departments have been involved in selecting and deploying analytical solutions, building marketing databases, and implementing campaign management. These solutions have helped in some ways, but they do not help manage the marketing process or manage marketing assets and resources. Find out about how operational marketing applications can help you achieve more substantial benefits.

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Fast Facts: Latest Sales & Marketing Stats


Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more.

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Mature sales and operations planning (S&OP) is more than a sales forecasting or tactical planning tool. S&OP is a decision-making mechanism for aligning strategic plans with sales, operational, and financial plans. Download this TEC executive brief for pointers on selecting an S&OP system, information about how mature S&OP processes can help tackle critical business issues, and key S&OP system capabilities to look for.

sct s marketing  advanced planning optimization,business plan strategy,business planning,business planning software,business planning template,days of supply,demand driven supply network,demand management solution,demand management supply chain,demand management system,demand supply chain software,difference between tactical and strategic,efficient supply chain,executive s&op,forecasting management Read More

Silverpop Buy Affirms IBM’s Commitment to Marketing


IBM recently announced its intent to acquire Silverpop, Atlanta-based provider of cloud marketing automation software. The giant software vendor values Silverpop's ability to enable personalized interactions with prospective corporate clients and consumers.

sct s marketing  Silverpop, IBM, marketing, marketing automation, cloud marketing, personalization, Universal Behaviors, omnichannel marketing, lead scoring, smarter commerce, enterprise marketing management, EMM Read More

SCT Corporation Means (e)Business For Process Manufacturing


SCT has announced more e-commerce offerings for the process industries, including an expanded vision for their iProcess.sct solution called 'Collaboration in Process' which is based on recognition that process manufacturers and distributors will increasingly go to market as members of competing commerce networks. New product announcements include additional e-CRM capabilities, and an announced relationship with IBM that combines SCT’s products with IBM’s hardware, software, and services.

sct s marketing  anticipation of its annual SCT Summit user conference April 8-11, SCT (NASDAQ: SCTC), whose Process Manufacturing and Distribution Solutions Division is a prominent provider of business solutions for the process industries, orchestrated a press release blitz during March. On March 6, SCT announced an expansion of its vision for its process manufacturing and distribution solutions business. This vision, called Collaboration in Process, is based on recognition that process manufacturers and distributors w Read More