A productive sales force must concentrate on acquiring, growing, and retaining profitable relationships with its clients. This requires clear, detailed views of prospects, customers, and the market—and the ability to turn insight into action. The right sales force automation (SFA) system can help you determine priorities and action plans to achieve the best results with your customers—and boost your profit margins.
self performance evaluation
tend to be self-sufficient, selfmotivated, and independent employees. The other 80% of your sales force, however, requires coaching, advice, motivation, and supervision. The relationship that exists between salesperson and sales manager is critical. Many salespeople, for example, dislike micromanagement. Without clear processes and tools, they may harbor resentment about their managers, believing they waste their time with unneeded questions and tasks, try to steal their successes, and diminish their