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Improving Revenue and Customer Engagement with Social Media Analytics
Social media possess tremendous potential to drive revenue. But defining a business-effective social media strategy can be challenging for retailers who may be

social media  and Customer Engagement with Social Media Analytics Social media possess tremendous potential to drive revenue. But defining a business-effective social media strategy can be challenging for retailers who may be new to the channel—not to say a bit skeptical. Fortunately, advances in social media analytics now offer retailers the ability to act on intelligence gleaned from online conversations occurring across both professional and consumer-generated media sites. Learn more now. Read More...
Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » social media


Social Media and the Future of Business
The buzz is that social media can be used to benefit business. So what are the social media platforms (SMPs) that are economically relevant to a business

social media  The buzz is that social media can be used to benefit business. So what are the social media platforms (SMPs) that are economically relevant to a business organization? How can they be used and leveraged? And why are they valued? This research paper answers these questions and more, concluding that a social media platform can be economically valuable to an organization only if it generates information that either improves the reliability of existing information or is new information. Learn more. Download Read More...
Social CRM is Dead, Long Live Social Media Flavored CRM
Customer relationship management (CRM) is not and cannot really be social, since social means “of, relating to, or occupied with matters affecting human welfare

social media  is Dead, Long Live Social Media Flavored CRM Customer relationship management (CRM) is not and cannot really be social, since social means “ of, relating to, or occupied with matters affecting human welfare ” (definition taken from The Free Dictionary ). In my opinion, CRM does not really affect human welfare, since it brings advantages only to its users and to the customers of the companies using it. In this blog post, I will explain why CRM is not social and why social CRM (SCRM) is nothing more Read More...
Social Media Kit
From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you

social media  business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions. Read More...
Social Media in Your Supply Chain Keeps Everyone in the Loop
Social media is adding new value to cloud-based supply chain management for companies of all sizes. Internal social media (via Intranet) and external sites like

social media  Everyone in the Loop Social media is providing a key link in the new generation of cloud-based supply chains. Cloud-based supply chain management (SCM) platforms have been around for more than a decade now, although they haven't always been described as such. In recent years, though, this kind of software is starting to be built with social media capability as a central pillar. Companies with long supply chains that need to communicate with myriad partners across the globe are recognizing the unique Read More...
Zoho Joins the Social “Chatter”
The market for collaborative social networking software is getting ever hotly contested. Not long after Moxie Software announced its free Collaboration Spaces

social media  Joins the Social “Chatter” The market for collaborative social networking software is getting ever hotly contested. Not long after  Moxie Software announced its free Collaboration Spaces offering , Zoho , a provider of online productivity, collaboration, and business applications for businesses of all sizes, also decided to challenge the establishment of Jive Software, Microsoft Yammer, Salesforce Chatter, IBM Connections , and other prominent social software providers. Zoho recently  announced Read More...
AT&T Has a Thing for Media
In February 2000, AT&T announced their 'Ecosystem' which offers network infrastructure and hosting services. They’ve done it again, but this time focusing on

social media  T Has a Thing for Media AT&T Has a Thing for Media A. Turner - August 7, 2000 Event Summary In July, AT&T announced its Ecosystem for Media, a network services platform with a co-marketing and distribution program that will allow companies to create, manage and distribute audio and video to millions of users over the Internet. Working closely with Inktomi, Microsoft, RealNetworks and other industry leaders, AT&T will leverage its data and Internet infrastructure, digital media production capabilities Read More...
Social Media and Customer Experience Feedback
Twitter, Facebook, LinkedIn, and blogs are just a few Internet services that make up the new growing digital world called social media. Many companies have seen

social media  Technologies Resources Related to Social Media and Customer Experience Feedback : Social Media (Wikipedia) Customer Experience (Wikipedia) Social Media and Customer Experience Feedback Social Media is also known as : Social Media Applications , Social Media Articles , Social Media Basics , Social Media Brands , Social Media Business , Social Media Communication , Social Media Community , Social Media Company , Social Media Consultants , Social Media Consulting , Social Media Content , Social Media Data , Read More...
Limiting Social Networking's Abuse of Mobile Bills
Balancing employee requests for keeping mobile channels open, while getting the right level of work and commitment from them, should not be left to chance. All

social media  Social Networking's Abuse of Mobile Bills Balancing employee requests for keeping mobile channels open, while getting the right level of work and commitment from them, should not be left to chance. All organizations need to fully understand their employees’ mobile usage and behaviors to be able to put appropriate policies in place to ensure business requirements are met while acceptable personal use is still enabled. Read this white paper to know how to do this. Read More...
Media Industry Solution for Intellectual Property Management
The media industry is undergoing radical change, driven in large part by new technologies such as the Internet, online publishing, and digital broadcasting. And

social media  Industry Solution for Intellectual Property Management The media industry is undergoing radical change, driven in large part by new technologies such as the Internet, online publishing, and digital broadcasting. And at the heart of the industry is intellectual property. As the number of media and delivery channels explodes, you need to know how to manage rights inventory, license revenue streams, and royalty payments—efficiently and profitably. Read More...
How Social Media Is Revolutionizing the Apparel Industry
In just a few short years, social media has revolutionized the way people communicate and share information. For apparel companies, going social is no longer an

social media  Social Media Is Revolutionizing the Apparel Industry In just a few short years, social media has revolutionized the way people communicate and share information. For apparel companies, going social is no longer an option; it is a strategic business element that provides them the opportunity to collect detailed information on users and their habits, elicit real feedback and suggestions, and refine their offering and messaging to better suit user demands. Read More...
Nimble Releases New Social CRM Platform
Yesterday Nimble released the public beta of its social CRM platform at the Demo Spring 2011 event. In a future blog post, I will share my thoughts on the

social media  Releases New Social CRM Platform Yesterday Nimble released the public beta of its social CRM platform at the Demo Spring 2011 event. In a future blog post, I will share my thoughts on the platform after trying the beta release, which is by the way open for invites. I had the pleasure of speaking with Jon Ferrara (Nimble’s founder and CEO) a while ago, and I wanted you to get some idea of who he is and some of his thoughts, in order to understand the idea behind Nimble and its plans for the future. Read More...
Turn Content Into Sales with Social Media
In the white paper CRM and the socially-empowered customer, you can find out how to use social media like twitter, facebook, linkedin, youtube, web...

social media  Content Into Sales with Social Media Once upon a time, you could only talk at your customers and prospects through the media. Through social media you can now dialogue with them . In the white paper CRM and the Socially-empowered Customer , you can find out how to use social media like Twitter , Facebook , LinkedIn , YouTube , webinars, and blogs to build stronger relationships with customers and prospects based on mutual trust and two-way communication. The days of one-way communications are coming to Read More...
IBM Brings Cloud and Mobile Enhancement to Its Social Business Offering
IBM announced a new cloud-based solution as part of its IBM SmartCloud for Social Businesses platform. The product includes new social networking features and a

social media  Mobile Enhancement to Its Social Business Offering IBM announced a new cloud-based solution as part of its IBM SmartCloud for Social Businesses platform. The product includes new social networking features and a new collaboration and document-sharing tool—IBM SmartCloud Docs. The application accommodates the creation, storing, and co-editing of word processing, spreadsheet, and presentation documents, in real time. IBM SmartCloud Docs permits peers to simultaneously work on the same document, in the Read More...
The Intelligence of Social Media (Part 2)
In the first part of this blog, I mentioned that sentiment analysis measures the polarity of opinion—positive, negative, or neutral—regarding a subject, a

social media  Intelligence of Social Media (Part 2) In the first part of this blog, I mentioned that sentiment analysis measures the polarity of opinion—positive, negative, or neutral—regarding a subject, a product, a service, etc. Two main approaches can be used to perform sentiment analysis or text mining : a knowledge-based approach, which uses linguistic models to classify sentiments; and a learning-based approach, which uses machine learning techniques to classify text. The concept of sentiment analysis Read More...

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