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Software Functionality Revealed in Detail
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 targeted email advertising


Analysis of Critical Path's Alliance with yesmail.com for Permission Email
In direct correlation to the success of Internet based Permission email, advertising dollars are starting to be redirected from standard advertising companies

targeted email advertising  allow for a concisely targeted market, based entirely on end user interests and in turn, increased advertising desirability. YesMail will be offered to Critical Path's customers within the next month (probability 90%). User Recommendations This announcement is a win-win situation, for both registered Critical Path users and the companies themselves. The YesMail service allows a user to select content areas to which he/she can subscribe if desired, or refrain from receiving any mailings whatsoever. The

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

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Challenges of the Future: The Rebirth of Small Independent Retail in America


By any measure, retailers are overwhelming small businesses. More than 95 percent of all retailers have only one store. Almost 90 percent have sales less than $2.5 million (USD), and more than 98 percent have fewer than 100 employees. To compete, small businesses need to be innovative, and understand both personalization and value, and how to execute best practices to build success.

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Enlightened Self-interest Launches CRM Information Source


Software vendor Net Perceptions and CRM gurus Peppers and Rogers Group have joined forces to develop co-branded media products covering the use of technology to create personalized, one-to-one relationships.

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How to Defend Against New Botnet Attacks


In 2008, botnets were responsible for 90 percent of spam. The ever-changing nature of botnets makes them hard to detect and even harder to defend against—and these compromised “robot” computer networks don’t seem to be going away in the near future. Learn about new and sophisticated botnets, how they can affect your business network, and the steps you can take to protect your company from a botnet attack.

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PeopleSoft Annuncio-es Continuation Of Its Shopping Spree


While PeopleSoft has added yet another bit of weight to its applications portfolio with the acquisition of Annuncio, potentially earning thereby the ability to manage marketing campaigns and track individual customer's interactions across online and off-line channels, one is to wait and see how quickly and easily the company will assimilate a number of smaller products it has recently bought.

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DoubleClick Merger Good News For Privacy Advocates?


DoubleClick agreed to purchase NetCreations in a stock exchange valued at $191 million. NetCreations is the leader in ethical direct mail advertising. DoubleClick’s policies have led to protests and front-page news. How will a marriage between these two kids from different sides of the tracks work out?

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EarthLink’s Pilot of Wireless Email via BlackBerry Handhelds


The initial Pilot test of the BlackBerry Handheld e-mail device will be limited to 500 users for a cost of $34.95 (USD) per month, including unlimited messaging and the lease cost of the wireless device.

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10 Reasons Why E-commerce Fails


“Build it and they will come” is not a strategy for e-commerce success. You wouldn’t expect a new store to bring in business without advertising and promotion, so why would you build a Web site and expect it to boost business if nobody knows it exists? E-commerce must be supported with marketing and advertising. Learn about the other nine reasons why e-commerce fails and how you can overcome these pitfalls.

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Sage to Sell Sage ACT! and Sage SalesLogix


Sage has entered into an agreement with the email marketing provider Swiftpage to sell two of its CRM solutions, Sage ACT! and Sage SalesLogix. The sale represents one of the actions that Sage has taken as part of its strategy to concentrate on its highly profitable maintenance and development products. Sage chief executive Guy Berruyer explains: "The sale of these non-core products

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Big ERP vs. Tier 2 ERP - Is the Gap in Functionality as Big as it Appears?


Recently, we have witnessed Infor’s aggressive advertising campaign against its bigger rivals that are conjointly called “Big ERP,” where it is blaming them for inflexibility, neglecting customers’ interests, and charging enormous amounts of money for their software and service. As an alternative, Infor and its competitors offer a variety of tier 2 systems that can supposedly satisfy rigorous

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ProcessMaker


Processmaker is an on-demand business process managment platform targeted at small and medium businesses seeking to automate document intensive, approval based processes across systems and organizations. Users can create workflows and custom forms, management processes, and generate reports.  

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