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Software Functionality Revealed in Detail
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 targeted website traffic


Advertising Online - A Guide to Successful Market Penetration Part Two: Search Engine Strategies
Everything stems from your keywords since it is these words that will let you be visible to the billions of online searchers.

targeted website traffic  consequently more obscure, but targeted keywords are valued much lower. Another, more efficient system is categorizing the website and determining the market value of the industry the website falls into and taking a step back from pricing keywords. The average price in the industry for CPC advertising, including categorization, is fragmented as the CPC can range from 1 cent to 2 dollars depending on the industry. Everything stems from your keywords since it is these words that will let you be visible to

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

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"Ads are us", boasts CMGI


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OKENA Pioneers Next-Generation Intrusion Prevention


Intrusion prevention has evolved as a smarter alternative to intrusion detection. Pioneer OKENA has mapped application behaviors into rules, and is using these behavior rules to prevent intrusions up front. This second-generation approach offers substantial bottom line savings, and frees up IT resources for other tasks.

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Freeware Vendor's Web Tracking Draws Curses


The free cartoon character cursor provided by Comet Systems Inc. tracks and stores the web visits of millions of people. This potential privacy issue was discovered and announced by the same security consultant who discovered, in March of 1999, that Microsoft Windows was inserting unique serial numbers into many documents created within Office 97 programs like Word and Excel.

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Altrec Takes E-commerce to Extremes


Altrec is a startup E-commerce website that takes aim on the upscale outdoor recreation market. In this interview Altrec's CTO discusses the initial technology decisions on which the company's infrastructure is based.

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Deltek Acquires Traffic LIVE for Marketing Agencies’ Front Office


Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. This acquisition broadens and deepens Deltek’s portfolio of professional services automation (PSA) solutions.

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Two Highly Focused Vendors Team For Their Markets' Good


For every vendor, focus often results with more value to its targeted customers. Two highly focused vendors that also remain profitable and growing even in these difficult economic times, Ross Systems and Prescient Systems, are thus seemingly poised to offer enriched combined value proposition to their respective markets.

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The Next Wave of Online Business Innovation


The Web affects the way many industries do business. By using online booking systems and targeted Web marketing, airlines have undergone a paradigm shift in how they sell their service. Other industries have seen the Web’s impact on pricing, marketing, sales, and profitability. Learn about a Web service that can help your company better leverage the Web for a broader branding and marketing strategy.

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New Market for Security Insurance


Some insurance companies are now offering policies which protect companies against system, network, and website security losses. What do these policies offer corporations that they don't get in their standard General Liability Insurance Policy coverage?

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Surf's Up at Akamai


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